May 22 Posted 8 years ago Dirk, agreed! I can't tell people enough that following:follower ratios are meaningless. But sadly, it seems to be the quickest measure and verifiable figure that people often define success by. It's become a popularity contest and many simply follow thousands, to gain the thousands of followers.
I often wonder how many of the thousands of followers a brand or individual gets actually listens to them. At some point it just becomes too much noise.
May 21 Posted 8 years ago Dirk, I absolutely agree. I've considered some of these get 20,000 followers in 20 days pitches and rejected them because while big numbers are nice, I'm more interested in attracting followers who are interested in me, my ideas, the information I tweet ... followers who are willing to engage me at some level with a DM or @replies.
These happen to be the criteria and the way I roll when following. I follow people who are interesting or compelling and often people who are just nice and maybe I can help out
At the end of the day I'm looking for relationships and sometimes they lead to profit but always they lead to community.
May 21 Posted 8 years ago Hi There,
I agree many think more is better. What i would ask is how does incremental followers add value to your business.If they dont have a solid answer for that, perhaps they need to re-evaluate the role of twitter.
Thanks for commenting,
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