May 05, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
April 07, 2015If content is king, then certainly customer experience is an integral part of the royal court. As companies everywhere invest in content marketi...
March 19, 2015It’s no surprise social customer service demand is on the rise. To stay ahead of the game, your brand must formalize a streamlined and scala...
March 13, 2015Fifty-seven percent of customers expect the same level of response through social channels as traditional support channels. That can be cha...
Jan 29 Posted 1 year ago
Loved your article especially the bit about listening. We have several clients who use twitter as a customer service tool rather than for their marketing messages.
They actively listen to what people are saying about them and have found thisa popular platform.
I find the use of lists has really helped me to listen to my main areas of interests and cut out some of the noise from my general contacts.
Mood Design Solutions