April 21, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
March 26, 2015Feeling overwhelmed by the massive amount of customer feedback data you’re collecting? You’re not alone! Many businesses are struggling to find...
February 20, 2015Symantec, the global technology security provider, needed to provide its global customer base access to social customer service. They were...
February 20, 2015An Employee Advocacy program has value beyond your company’s marketing department. The community you build will be the single most important...
Feb 15 Posted 1 year ago
Here's my own: Don't fall in love with your ideas just because you came up with them. Just because you've developed/created/nurtured something from start to finish doesn't mean it's good. We often times get caught up in the mentality of "it's my baby" -therefore, everyone will love it.
Thanks for this truthful and exciting read, Ross! -@natalieDellOB