Or you could invert that headline around: US marketers, a lot of your consumers are reading the UK press.
Journalism blogger Malcolm Coles has produced a fascinating table taking the ABCe figures for UK newspaper websites and then working out what proportion are from the United States compared to the UK, by looking at Compete.
The result? For every ten Daily Mail UK readers, six come from the States. For the Independent, The Guardian, The Times and the Telegraph the ratio is between 3 and 5:10.
For The Mail I'd say it's by accident and for the likes of the Guardian by design. The Guardian has actively ramped up the content of its Guardian America section.
The Mail? Wall to wall celebrity news including the recent death of Michael Jackson, which caused it to become the most widely read UK online newspaper last month according to the Press Gazette.
Image - Malcolm Coles
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