Jun 19 Posted 3 years ago
Hey Elisabeth, I do yes, but then this is more based around my own preference. I personally use Facebook purley for friends. I wouldnt want people outside of this circle to find the content I post on there, I actually go to pretty extreme lenghs to lock my personal Facebook down so its totally private.
As I say though, I am maybe old school in this respect and its just my way of enjoying the site.
For brands however, it represents a great oppurtunity. Since Facebooks aggressive monetisation, it is harder and harder to get found, so unless, as you say, the spammers tainte it (as they may well do ;-) It represents a great new oppurtunity :-)
Jun 18 Posted 3 years ago
It sounds like you think hashtags will benefit brands more than users. If so, I definitely agree. Hashtag spamming could become a huge problem as well. I've already seen examples from the wedding industry Pages on Facebook.
Webinars On Demand
September 14, 2016Effective storytelling has always been an important tool for marketers and advertisers, but only in the last few years has the art of telling...
August 17, 2016Social media has transformed the way brands can interact with customers, providing a platform to engage in new and exciting ways. It can be chal...
February 05, 2016Facebook contests and campaigns are powerful ways for brands to engage with customers in social. They encourage social sharing, spur user-ge...
November 24, 2015An exclusive report brought to you by Social Media Today and Hinge These days, cutting edge companies know that if they aren't leveraging t...