Jan 29 Posted 2 years ago
Great replies to the various key questions. Here's another: 'is social media good for B2Bs, if so, which platforms are the most suitable?' Unfortunately it's a no, as most businesses have to 'promote' or 'advertise' within the platforms to get a lookin. So, not much difference with Pay Per Click of Google really.
It seems then that social media platforms, such as Twitter and Facebook, have effectively become a pool of data and information for people and businesses to search within and promote their products/services. Or have I missed something?!
Webinars On Demand
September 14, 2016Effective storytelling has always been an important tool for marketers and advertisers, but only in the last few years has the art of telling...
August 17, 2016Social media has transformed the way brands can interact with customers, providing a platform to engage in new and exciting ways. It can be chal...
February 05, 2016Facebook contests and campaigns are powerful ways for brands to engage with customers in social. They encourage social sharing, spur user-ge...
November 24, 2015An exclusive report brought to you by Social Media Today and Hinge These days, cutting edge companies know that if they aren't leveraging t...