Join us for the premier social media, marketing, and communications event, brought to you for a second year by SMT. Summer pricing ends August 29, so make sure to buy your pass now!
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Your resource for exclusive content and insights from Social Media Today, and opportunities to reach our community of professionals.
The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
Join interactive talks and and panel discussions with leading thinkers and practitioners on social media and networked business, or browse the catalogue of recorded sessions - all completely free.
Reach Social Media Today's community of marketing and communications professionals in an editor-approved context with a native advertising package.
Here at Social Media Today we’re constantly making the point that knowledge of social media and appreciation for social business remains not only relevant but also valuable. Sure, there will probably come a day when the word “social” disappears and all media will be interactive and involve globally accessible sharing, and all business will involve tapping into the wisdom of crowds and leveraging precise data in real-time, but until then, we think the “S” word still works and in fact is ever more important as we remind companies of their obligations to us as customers.
Great, you say, but I’m just trying to be successful in my career. What if my management and co-workers could care less about social media, or business, or life, for that matter?
Well, we’d like to find out if they’re wrong and if you are making the right bet by understanding the technologies involved in social business, by grasping the opportunities presented in social data, and by holding to the cultural values driven by social: transparency, authenticity, and collaboration. So we’ve put together a brief survey (takes less than 10 minutes) to help us find out what’s going on with you, your career and your prospects as a pioneer and practitioner of these innovative tools and processes.
This survey was initiated by Social Media Today and developed by Susan Scrupski, whose ground-breaking work that began in 2009 with The 2.0 Adoption Council led to the formation of her current endeavor, Change Agents Worldwide, a network of forward-thinking social champions around the world.
image: social media/shutterstock
In 2007, Robin Carey founded Social Media Today, LLC, one of the first companies to manage online B2B communities that connect large organizations with people they want to influence. A veteran of the big-book print media world that included Fortune, Newsweek and BusinessWeek, she had built her reputation on architecting powerful strategies that delivered to blue-chip corporate clients and their agencies ways to corral and connect with their customers, and equally importantly, their customers’ trusted influencers. As traditional media went digital, and the internet went social, Robin was one of the first to realize that the emerging social media platforms offered huge promise to corporations seeking to interact directly with, and learn from, their customers, their employees, and experts from the Ivy Towers, the Street and the Hill.