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Men are generally known to lead the space when it comes to adopting new technologies, but it is us Women who are heavily influencing future mobile technology trends.
Not really a surprise since we know that it is women who are the more social gender and use Facebook, Pinterest and Twitter to check on family, friends and favourite brands multiple times a day. Women interact with brands more often than their male counterparts and for a wider range of reasons. They consume and share news, events, things they love or hate more frequently then men – who are more likely to be visiting news and sports websites.
Alex Hillsberg from Finance Online forwarded their Infographic to me earlier today which highlights some interesting points:
Traditionally, Tech is a man’s world, but it would be nothing without a Woman. Take it home James Brown!