Jul 3 Posted 2 years ago
A good post. I think there's a difference between a brand that sponsors a particular venture and that doesn't interfere too much in the way of its content and businesses in which its writers are really just propaganda tools.
It would be foolish to pretend that there was some golden age in which people could write from a non partisan point of view and still get paid handsomly and it is true that many journalists today are more in the PR vicinity. However, it is also true (as you've hinted) that the most irreverent and truthful show on Sky was once also the most popular - The Simpsons.
October 06, 2015Tuesday, October 6th at 12pm ET/9am PTExclusive, Live Webinar from Social Media Today Any good marketer knows that social selling is the next f...
September 15, 2015At one point or another, scaling your organization is going to mean automating some part of your process. Because of the demands of data, automa...
July 29, 2015Real-time marketing: you know it's a critical element in your business strategy, but are you finding it hard to master? You're not alone....
July 15, 2015Social has given brands and marketers a great new tool -- but it's a tool that can be as intimidating as it is powerful. At the top of t...