Jul 3 Posted 3 years ago
A good post. I think there's a difference between a brand that sponsors a particular venture and that doesn't interfere too much in the way of its content and businesses in which its writers are really just propaganda tools.
It would be foolish to pretend that there was some golden age in which people could write from a non partisan point of view and still get paid handsomly and it is true that many journalists today are more in the PR vicinity. However, it is also true (as you've hinted) that the most irreverent and truthful show on Sky was once also the most popular - The Simpsons.
Webinars On Demand
August 17, 2016Social media has transformed the way brands can interact with customers, providing a platform to engage in new and exciting ways. It can be chal...
June 15, 2016Building an effective goal-driven strategy, advanced campaign optimization, making sense of massive amounts of data from many channels — these a...
February 05, 2016Facebook contests and campaigns are powerful ways for brands to engage with customers in social. They encourage social sharing, spur user-ge...
November 24, 2015An exclusive report brought to you by Social Media Today and Hinge These days, cutting edge companies know that if they aren't leveraging t...