Worst Kept Secret on LinkedIn

Alex Woodward
Alex Woodward Director, Cultivate Marketing

Posted on May 21st 2013

Worst Kept Secret on LinkedIn

ImageThe ability to use Linkedin to search for and find almost every professional business person in the Western World is why it's great for marketing or sales. However, you can't just see everyone you want to. Linkedin hides those people who are not closely connected to you and uses the fact as way to get you to upgrade to paid for accounts. For example you can't see the full names of those who are 3rd connections, and you can't see their full profile - unless you upgrade from the free account.

But there is a way around this, and it's thanks to Google, you gotta love em!

Here's how to see the full profile of anyone on Linkedin...

  1. Find the people first using the Linkedin search facility 
  2. If they are 3rd connections all you'll see is their first name and company name - take note of these - its worth doing a few of these at one time perhaps due to point 3
  3. Then log out of Linkedin - this is important, or it won't work
  4. In the Google search bar, put the first name and then the company name
  5. Click search
  6. Look for the Linkedin link in the search results - it will be near the top - click and you'll see the full profile of the person
  7. Then you can use that information to reach out to your target in a relevant and meaningful way.
Alex Woodward

Alex Woodward

Director, Cultivate Marketing

We help businesss get results from their social media marketing.

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Posted on May 21st 2013 at 2:34PM

What a great tip. Thanks!

Darryl Housego
Posted on May 22nd 2013 at 5:43AM

I like to copy the full title of the person and then paste into Google after entering "site:linkedin.com" for example site:linkedin.com Sales Manager at xxxxxx.

This searched for the phrase with Google but only searches the site Linkedin.com.  I think this activity is calles "x-raying"

I find this works for me and I don't need to log out of Linkedin.

Posted on May 23rd 2013 at 12:00PM

Great tip Alex, I have always done that for 3rd degree connections. You actually dont need to signout of LinkedIn, just copy the text blog and google it

Posted on May 24th 2013 at 9:04AM

Love it, Alex, thanks!

Sinead O'Connor
Posted on May 26th 2013 at 8:24AM

Really useful tip Alex, thank you.


Posted on June 16th 2013 at 10:33AM

Great tip - Hard to defend against.

Posted on July 24th 2013 at 5:00PM

Great article but I just had to ask - is this still the case?

I seem to be able to view all the info for my 3rd degreen connections - even when I'm logged in. There doesn't seem to be a point in logging out and trying to connect with them that way. Am I missing something, or has LinkedIn changed their system since you wrote this piece?