- Content Marketing
Your Customers Aren’t Listening! How to Create Consumer Dialogue that Converts4 Tools for Nonprofit Social Listening and Reputation ManagementThe Promising Role of Social Listening in Treating Health IssuesThe Importance of Social Listening for Brands
- Public Relations
Facebook Testing a Way for Users to Buy Products on the PlatformRise of Social Media in Ecommerce [INFOGRAPHIC]How eCommerce, Augmented and Virtual Reality Will Redefine the Retail ExperienceSearch Query Analysis to Increase eCommerce Website Conversions
Technology & Data
Social Startups: Bizible Connects All the Dots from Marketing Contributions to RevenueCreating the Perfect Profile for Your Social Media Marketing EffortUsing GPS and Localization for Social AnalyticsAnalytics and Prospect Intel: Discovering Your Ideal Prospect
- Big Data
- Tech & Innovation
3 Security Risks You’re Taking Every Day While Using Social MediaShould the President Have the Power to "Pull the Plug" on the Internet?How Safe is Your WordPress Website From Hackers and Other Malicious Attacks?
- Software & Tools
- Small Business
- Social Organization
Celebrating the Grand Re-Launch of Social Media Today! SBH Podcast Episode 8Why Should You Care If Your Employees Are Thought Leaders?Beyond Engagement: The Art of Managing Social-Media Risk in Employee Advocacy
Patient Opinion Leaders Are the New Healthcare InfluencersFive Online Community Types: Which One Does Yours Fit Into?Digital Communities: 5 Ways to Determine PurposeCelebrate Your Social Media Successes, but Don't Forget that Community Trust is the Key
Why All-in-One Social Media Management Systems Don't Cut It for Social Customer ServiceWhat You Should Know About Customer, Digital, and Contextual ExperienceSurging into Q3: How to Make It Better Than Q2Is How You Serve Your Customers Costing You Business?
Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
Post your event here and we'll share it with our community. If one of our members is featured, we'll promote as well on their profile.
The SMT Marketplace
Your resource for exclusive content and insights from Social Media Today, and opportunities to reach our community of professionals.
The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
Join interactive talks and and panel discussions with leading thinkers and practitioners on social media and networked business, or browse the catalogue of recorded sessions - all completely free.
Reach Social Media Today's community of marketing and communications professionals in an editor-approved context with a native advertising package.
Your Facebook Timeline Is Changing, Again: Do Not Panic
Posted on March 15th 2013
Facebook made it official. Your Facebook Timeline is changing. Right on the heels of their announcement of major changes to our News Feeds, the changes they've been testing in New Zealand are also now rolling out to Facebook users worldwide.
While your News Feed is where you see all the status updates from friends and Pages you follow, your Timeline is your personal profile page, displaying your own recent posts, things that you like, and information about you. This is where your friends and family go to see what you're up to.
Continuing Facebook's desire to help us communicate stories and moments, the new Timeline is designed to help display the things that interest us the most. Sections for Movies, TV Shows, Music and Books have all been redesigned and repositioned.
The new Interest boxes allow you to indicate not just the movies and music you like, but what you're interested in watching or reading. When you see something on a friend's profile that you're interested in reading or listening to, you can add that to your own profile just by clicking a + button and adding it to the appropriate category, like "Watched" or "Want to Watch."
Third-party apps like Instagramor Pinterest will continue to appear on your profile page and will have their own similar boxes.
The biggest news is the change in timeline layout. According to Facebook, "We heard from you that the current timeline layout is sometimes hard to read. Starting today, all posts are on the right side of your timeline, with photos, music and other recent activity on the left." This is what the new layout looks like:
The screenshot above, from Facebook not only demonstrates the new timeline, it also is using the new Graph Search header that Facebook announced in Janurary. According to their press conference about the new News Feed, one of the concerns that users have expressed was that navigation was not consistent throughout Facebook. If you go to a Facebook Page or your Events, you have to go back to your Facebook home to get to anything else. The screenshot above suggests that they still haven't addressed that if you're looking at your own profile. There's no clear way to get to pages, messages events or other sections of Facebook.
Otherwise, it does appear to be a very clean and attractive design. The single column timeline of posts will make sure that posts are displayed consistently between News Feed and Timeline, meaning all images will be the same large size, in the same order. It also means that you can quickly get to someone's stories if that's what you're interested in, ignoring the sections to the left. Or vice versa. With the "old" timeline, there was less distinction between recent posts and the interest boxes on the right.
There has been no official word regarding the effect this will have on Business Pages. Facebook Pages don't have the same interest boxes, but Pages do display recommendations and likes and check-ins, so the same style of layout would conceivably work.
What do you think so far? Are you excited for the new change?
Facebook sign image from Yahoo! News.