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    Upcoming Webinars

    Advocate Marketing Decoded: 5 Proven Steps to Powering Advocates in Retail

    September 10th 2014

    As little as 135 advocates will create more engagement and awareness than one million fans, which is why innovative companies like Save-A-Lot are powering their advocates to create and share brand con...

    Protecting Your Brand: Privacy, Risk and Compliance

    September 30th 2014

    The days of social media use safely isolated in the marketing department are over. Now employees across your whole organization, locally and globally, use it not only for business purposes but also fo...

    Reports for Download

    SEO 101: The Basics and Beyond

    This book is your guide to the basics of search engine optimization.

    7 Characteristics of Great Content Marketing

    Content drives business, and at any given moment buyers are searching for information that will inform them, educate them, or help them solve a problem. Whether it’s a data sheet, white paper, demo script, or web page, marketing content needs to speak to the needs of your prospects and customers while being geared to targeted points in your sales process.

    Social Media for Lead Generation

    Social Media for Lead Generation focuses on how to use social media to support your lead generation efforts. The course serves as a blueprint for marketers who want to know the specific steps required to create lead gen campaigns that are promoted via social media. As such, you should take the course once and then refer back to it when using social media for lead generation.

    Best Practices in Social Influencer Marketing

    Social influencers have been around as long as society itself. In today's digital world, social influence has the power to launch an idea or a brand into our collective consciousnesses within hours. Learn how to leverage that power and enhance your marketing reach by turning social influencers into advocates for your brand. This 4-page whitepaper gives you the tools you need to effectively engage and build relationships with social influencers in your industry.