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Pinterest Adds Two-Factor Authentication for an Important Layer of Extra Security

Here’s a small, but important, update - Pinterest has announced that over the next few weeks, they’ll be rolling out two-factor authentication to all users.

Pinterest Adds Two-Factor Authentication for an Important Layer of Extra Security | Social Media TodayThey now join all the other major social platforms in offering 2FA, which is an important security device – particularly as we upload more of our personal data and conduct more of our personal interactions via social sites.

Pinterest Adds Two-Factor Authentication for an Important Layer of Extra Security | Social Media Today

Listing via Two Factor Auth

Pinterest’s two-factor authentication enables users to add an extra level of security by requiring a verification code each time you log in. You’ll be able to access the code via text message, or download Twilio’s Authy app for even stronger security.

“Once it’s available, just head to the Security section of your account settings on the web. Two-factor authentication protects your whole account once it’s enabled—so if you turn it on from the web, you’ll need a code to log in on any device, like your iPhone or Android phone.”

Pinterest Adds Two-Factor Authentication for an Important Layer of Extra Security | Social Media TodayIn the same vein, Pinterest also suggests users take the time to review the listing of all logged in devices in the security section, and to remove any they don’t recognize.

It can seem like a lesser consideration, but two-factor authentication provides an important layer of protection, which is even more relevant these days with personal and brand accounts linked on many networks.

Social is becoming a more valuable part of your marketing mix, and businesses are spending more money and time on establishing their presence and audience. You don’t want to put that effort at risk by opening your accounts up to hackers, who might be able to access your pages through phishing scams - like those ‘cancelled order’ e-mails that have been cropping up a lot more of late, or the ones that suggest your Facebook Page has been reported by a third party.

With Pinterest now at 175 million users, they, like all platforms, need to implement relevant protections. It’s worth taking the time to review your connections and turn on 2FA when enabled.

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