YouTube's new live-streaming service for gamers, YouTube Gaming, officially launches today. The extension of YouTube into live streaming services is an attempt to compete with Twitch Interactive, the burgeoning industry's current leader, which gets about 65 million visitors a month.
Amazon Stream is the “everything” store’s foray into gallery-based visual marketing a la Pinterest. The emphasis is on the visual, but the actual specs of the service are somewhat different from those of its forebears.
Believe it or not, consumers should soon be able to reserve their next trip on Amazon with its new Amazon Travel initiative. In an exclusive piece shared on Skift, a specialized travel industry website, we learn that starting next January 1, Amazon will now offer hotel rooms on its hugely popular site, with selected accommodations in the Seattle, Los Angeles and New York areas at first.
Twitter’s latest quest to conjure revenue from its platform involves ecommerce giant Amazon, and #AmazonCart has the potential to change the relationship between social media and ecommerce. But while Twitter could gather a few coins from each sale of books or boots or baby clothes, the real win will be for brands and the opportunity to build connections with their Twitter followers.
As cable and Internet battle for audience share, the right to distribute content is becoming more valuable than the right to create it. But Amazon and HBO are betting that the best way to increase audience share is to share their audiences. If this experiment is successful, consumers can expect to see more partnerships like these in the future.
Does Amazon deserve the label of ‘Earth’s most customer-centric company’? Before I answer that question, allow me to tell you a little story about a well-known telecommunications company, one whose official strategy was to become customer-centric.
Recently, 60 Minutes broke a story that featured Amazon’s new Prime Air system (aka drone delivery). Now, this system is not yet in place and actually won’t be for a few more years. But knowing Jeff Bezos, that process could be sped up pretty quickly.
As technology races on, and the lines between the digital and physical are increasingly blurred, many executives that I speak with are simply dumbfounded by the monumental task ahead of them: to retrench the way that commercial institutions have been operating for decades.
Incorporating a strong SEO strategy into the design of an ecommerce website can greatly improve its chances of success. Whether you’re using an expensive SEO consultant or simply relying on a subscription ecommerce platform, you’ll want to take heed of the following common mistakes made by ecommerce websites.
Amazon has had the uncanny ability to predict tech trends for almost 20 years. It's one of the biggest reasons that Wall Street has loved the company year after year. Yet, for the past decade, Amazon has almost peculiarly avoided one of the largest shifts in technology - the tectonic movement toward integrated social networking. Why?