Organizations have seen great success when a large part of their employee base also acts as social media contributors. Join us for a webinar on March 31th at 12pm ET.  Click here to register.


March 19, 2015
More structure means more freedom for your content. If you’d like to make your content both adaptive and reusable in the future, you need to divide it into meaningful parts. Publishing anything on the Internet means that this piece of content will go to a database where zillions of other articles and webpages are stored. You need to add structure to your content so you don’t lose it and can work with it later.
March 09, 2015
Google Chrome is one of the most widely used web browsers and the Chrome apps make it a great addition to any business, home-based or otherwise.
March 02, 2015
If you have a website, you definitely want it to open up well on mobile, and you should even go beyond mobile browsing when it comes to your loyal clients. You should also build a mobile app. Why?
February 27, 2015
As vibrant as social media can be, it can easily leave you feeling disconnected from real life. As friends share videos, give ‘likes’ and swap items in games like FarmVille, you’re left with nothing to show for your time when you put the phone down.
February 25, 2015
In March, Facebook finishes a year-long process to migrate all existing Facebook apps to their v2 framework. This allows for consumers to have much more control about the data they share with companies when they use social login.
February 21, 2015
Knowledge is power. When you know exactly who you’re talking to, you can make your ad messaging extremely targeted — from encouraging gamers who’ve taken a first step with your app to continue to level one, to rewarding high-level achievement with free tokens or equipment.
How Facebook Can Help You Avoid Mobile App Churn
January 19, 2015
We often see apps offering users the option of signing in using their social media accounts such as Facebook, Twitter and Google Plus. There are many apps which have extended this functionality to allow sharing on these social networking sites directly from within an app. And then, there are some apps like Tinder, which also tie in the features of the social media sites into their app by showing mutual interests.
January 18, 2015
It seems to me the best business to start these days is an App business focused on sales or marketing. I wrote about the Proliferation Of Marketing/Sales Apps. In the past year the number of Marketing Technology Apps have gone from 947 to 1876, in 43 different marketing technology categories.
January 07, 2015
In order to become an effective blogger, you need to refine your process of generating content ideas for your blog. While this normally can be accomplished by building a strong content strategy and an editorial calendar, you may stumble upon new ideas that you weren’t able to record on both.
January 06, 2015
Social media and mobile are still growing segments in the tech world. New apps for social media lovers who are on the go are being created all the time. Here are a10 new social media apps to watch in the New Year.