April 25 #SMTLive Twitter chat recap: How Does Geotargeting Fit Into Your Customer Outreach Strategy? 


April 29, 2017
The once hugely popular anonymous social app Yik Yak has announced that it’s shutting down.
Anonymous Social App Yik Yak Announces Closure | Social Media Today
November 27, 2016
What are the priorities for Millennials when it comes to a mobile app? This infographic provides an overview of app trends.
What Do Millennials Really Want From Mobile Apps? [Infographic] | Social Media Today
November 21, 2016
Kik has 300 million registered users and is used by 40% of American teenagers. Here's a brief overview of the app.
The Most Dangerous Messaging App? | Social Media Today
November 01, 2016
Following the announcement of the pending closure of Vine, what should brands who used the platform do next? Here are some tips from Deborah Sweeney.
3 Ways Businesses Can Revamp Video Strategies Post-Vine | Social Media Today
August 26, 2016
Social media marketing can be a great way to promote your latest app - if it's used in the right way.
4 Tips for Effectively Promoting Your Latest App Using Social Media | Social Media Today
August 19, 2016
Facebook has released a new, teens only app called "Lifestage", which is essentially Zuckerberg's "all video" vision for the future of the platform brought to life.
Facebook’s Released Another New App to Appeal to Teen Users | Social Media Today
August 18, 2016
How can Snapchat's acquisition of search app Vurb help them expand their offering? Contributor Justin Kerby examines in this post.
snapchat justin kerby vurb
August 04, 2016
The success of Pokemon GO provides a range of lessons for marketers - here are five considerations from contributor Ronnie Charrier.
July 22, 2016
Pokemon GO has taken the world by storm - but how can your organization use the massive interest in the app to advantage?
Pokémon GO: 6 Easy Digital Marketing Ideas | Social Media Today
July 14, 2016
Pokemon GO has taken the world by storm, but it's communicative and social benefits may be it's most important feature, as explained by contributor Janet Fouts.
The Social Brilliance of Pokémon Go | Social Media Today