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news
TikTok Publishes New Guide on How Advertisers Can Navigate New Data Privacy Restrictions on iOS
Posted: Aug. 2, 2022 -
Sponsored – news
How to Fix Ad Measurement With Incrementality Testing and Experiments
By Trevor Testwuide, Co-founder and CEO, Measured • Posted: March 28, 2022 -
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Twitter Adds New Data Tracking Options to Ad Manager, New Overview of Tag Events
Posted: Jan. 25, 2022 -
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Twitter Acquires OpenBack to Improve the Timeliness and Relevance of Push Notifications
Posted: April 12, 2022 -
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Meta Provides New Recommendations to Help Advertisers Lessen the Impacts of Apple's ATT Update
Posted: Feb. 15, 2022 -
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Meta is Developing a New 'Basic Ads' Product for Facebook to Counter Losses Due to Data Privacy Concerns
Posted: June 3, 2022 -
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Facebook's Removing a Range of Location Tracking Tools as Data Regulations Continue to Evolve
Posted: May 6, 2022 -
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Meta Provides New Insights into the Benefits of General and Narrow Ad Targeting Approaches
Posted: Nov. 29, 2021 -
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TikTok Launches New 'Attribution Manager' to Provide More Ad Performance Tracking Capacity
Posted: June 23, 2022 -
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Facebook Posts Steady Results in Q3, with More Users and Stable Revenue, Despite ATT Impacts
By Andrew Hutchinson • Posted: Oct. 25, 2021 -
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Google Outlines 'Privacy Sandbox' Initiative for Android, the Next Stage of the Data Privacy Shift
Posted: Feb. 16, 2022 -
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Meta Cuts 11k Roles in Response to Worsening Economic Conditions
By Andrew Hutchinson • Posted: Nov. 9, 2022 -
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Meta Provides New Tips to Help Brands Mitigate the Impacts of Audience Data Loss on iOS
Posted: Aug. 15, 2022 -
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New Study Finds Facebook's Interest Targeting is Inaccurate Around 30% of the Time
Posted: March 28, 2022 -
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Meta Adds Updated Congressional District Data to Location Targeting Options for Ads
Posted: May 19, 2022 -
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LinkedIn Announces New, Privacy-Friendly Approaches to Data Collection and Ad Targeting
Posted: Dec. 2, 2021 -
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Meta Launches New ‘Advertiser Success Center’ to Help Marketers Maximize their Ad Approaches
Posted: Aug. 2, 2022 -
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Meta Launches New B2B Advertising Audiences to Help Marketers Reach Key Decision Makers
Posted: Aug. 9, 2022