Recent Posts

The 3 Most Important Content Marketing Questions CEOs Should Ask

DouglasBurdett
Let’s say you are the CEO of a company that has seen its sales pipeline flattening out for a couple of years. The effectiveness of cold calling is plummeting. And you have a sense that the traditional marketing that generated leads in the past isn’t working anymore.
The 3 Most Important Content Marketing Questions CEOs Should Ask

7 SEO Facts Business Owners Must Keep In Mind

edwinmoreno
If you want your website to rank well in Google, it’s important to understand the basic realities of search engine optimization. Although SEO is a very broad subject, its most important components can be distilled into seven key facts.
7 SEO Facts Business Owners Must Keep In Mind

Best Kept Secrets to Social Media Marketing

neileneix
In today’s world, in order to grow as a business, including a digital marketing strategy in your marketing plan is vital in order to create brand recognition and visibility, new client connections and ultimately grow your business to the next level.
Best Kept Secrets to Social Media Marketing

It May Be Time to Drop Your Annual Marketing Strategy

markwschaefer
Early in my career, my company required me to submit annual forecasts for the next five years of sales for our accounts! In the fast-moving world of today, that might seem strange but just how far into the future should we plan?
It May Be Time to Drop Your Annual Marketing Strategy

How Do You Choose A Recruiter For Your Business?

amy_edwards88
When it comes to taking on new employees, you tend to only really have two options – use a job board or use a recruiter.
How Do You Choose A Recruiter For Your Business?

Applying Social Networking to Your Business

CompuKol
When it comes to social networking, there are many individuals who think it is defined as online friendships or online relationships. Did you know that social networking is also used for business?
Applying Social Networking to Your Business

The Key to Why Sales Training Fails

JonathanFarrington
If the objective of a training program is for people to apply that learning in the workplace and make an observable difference to an organization’s results, then almost all corporate training fails to achieve its objective.
The Key to Why Sales Training Fails

Post-Mortems Are Not the End, but Rather the Beginning

JonathanFarrington
A final word on post-mortems after a loss – Be brutally honest! OK, that was three words, but you get my drift. Don’t allow anything, or anyone, to escape microscopic scrutiny. This is not a finger pointing exercise, but it is a fantastic opportunity to roll back the carpet and expose the cracks.
Post-Mortems Are Not the End, but Rather the Beginning

The Biggest Mistake Twitter Ever Made and Still Pays for to This Day

CHRISVOSS
Over the years, I’ve loved and watched Twitter’s growth. Twitter has been through its ups and downs. While in the lowest bottoms of its stock price, a new exodus of top executives, like its recent COO “leaving” the company is fueling the debate of Twitter struggling to grow users and keeping them.
The Biggest Mistake Twitter Ever Made and Still Pays for to This Day

Rebranding Creates Renewed Focus

sociallysavvyva
When I originally started my virtual assistant business, I offered social media management as an add-on service. Little did I know that this would become my most popular service! That being the case, I decided to close my event planning business and rebrand.
Rebranding Creates Renewed Focus