Recent Posts

Optimizing YouTube for Your Business

CompuKol
There are many different ways that you can reach your target audience online. You may choose to interact on several social media channels. Only you can decide which ones work the most effectively for you. You can also choose to use YouTube to post compelling videos. Videos will satisfy those target audience members who are visual.
Optimizing YouTube for Your Business

The Product Focused Company

DaveBrock
I spend a good amount of time calling on the customers and prospects of my clients. Recently, I was doing some win reviews. We were very interested in learning more about why these customers bought from my client. The key competitor was much larger and the dominant force in the industry. Winning against them was a real coup, we wanted to learn more about how we could repeat that.
The Product Focused Company

New Business Opportunities: How to Explore Without Getting Lost

Joey Sargent
Let’s face it. The world of business is a big and sometimes scary place. Given all the risks, for some business owners staying in the comfort zone feels like a very smart choice. It’s not. The business climate is constantly changing, so staying put is really falling behind. If you want your business to keep growing, you must consistently seek new opportunities. How do you find them?
New Business Opportunities: How to Explore Without Getting Lost

What If You Shared Your Deal Strategy With Your Customer?

DaveBrock
I had a fascinating conversation with Gerald Vanderpuye today. He was working a huge deal, and he shared what many of us would think as the Nightmare To End All Nightmares.
What If You Shared Your Deal Strategy With Your Customer?

Social Media Blogging: Easy Come, Easy Go?

3Hhoopla
Social Media blogging has become very accessible for businesses. With the advent of easy to implement content management site systems such as WordPress, the business blog is now a staple on many business’s websites – ours included! The business blog has provided one way to make that first impression count on many levels.
Social Media Blogging: Easy Come, Easy Go?

The 3 Most Important Content Marketing Questions CEOs Should Ask

DouglasBurdett
Let’s say you are the CEO of a company that has seen its sales pipeline flattening out for a couple of years. The effectiveness of cold calling is plummeting. And you have a sense that the traditional marketing that generated leads in the past isn’t working anymore.
The 3 Most Important Content Marketing Questions CEOs Should Ask

7 SEO Facts Business Owners Must Keep In Mind

edwinmoreno
If you want your website to rank well in Google, it’s important to understand the basic realities of search engine optimization. Although SEO is a very broad subject, its most important components can be distilled into seven key facts.
7 SEO Facts Business Owners Must Keep In Mind

Best Kept Secrets to Social Media Marketing

neileneix
In today’s world, in order to grow as a business, including a digital marketing strategy in your marketing plan is vital in order to create brand recognition and visibility, new client connections and ultimately grow your business to the next level.
Best Kept Secrets to Social Media Marketing

It May Be Time to Drop Your Annual Marketing Strategy

markwschaefer
Early in my career, my company required me to submit annual forecasts for the next five years of sales for our accounts! In the fast-moving world of today, that might seem strange but just how far into the future should we plan?
It May Be Time to Drop Your Annual Marketing Strategy

How Do You Choose A Recruiter For Your Business?

amy_edwards88
When it comes to taking on new employees, you tend to only really have two options – use a job board or use a recruiter.
How Do You Choose A Recruiter For Your Business?