Can you be both a social business and have a secure data setup? How can you integrate a culture of data compliance into your entire organization? Learn on the next #SMTlive webinar. Register here. 

business strategy

May 02, 2015
Last week, we were sitting in a client meeting at the BuzzPlant office when the conversation turned to Google. If you don’t live and breathe SEO and website creation, then Google can be a daunting, mystifying force standing between you and your business. In our client meeting, we were discussing Google’s quirks and oddities when Jason, one of our jack-of-all-trades SEO consultants, threw out this statement: “Google is like a hyperactive teenager. You have to hold their hand, make it easy, and don’t make them look at too much at once.”
google teenager
April 25, 2015
Content marketing. You’ve heard the term before, but what does it mean for your business? If you’re looking to launch a new marketing campaign for your company, or are a marketer yourself looking for a new strategy, you should become familiar with the concept.
April 06, 2015
By definition, branding is the process involved in the creation of a unique name and image for a product in the mind of a consumer. This is done through advertising campaigns and with a consistent theme. The primary goal is to establish a significant and differentiated presence in a market to attract and retain loyal customers.
Branding
April 04, 2015
I recently returned from Social Media Marketing World 2015, the largest social media marketing conference, which takes place in San Diego. Although I had my own speaking session this year on “how to build LinkedIn influence” at the conference, I really went back to school sitting in on a couple of terrific content marketing sessions.
content marketing ingredients
March 30, 2015
Facebook can surely be termed as the front runner in the world of social media. With over 1.39 billion monthly users, it is surely the perfect platform to be on if you are looking to connect with the maximum number of people. But what if you want to purchase something? Facebook hardly had the answer even a few days back. However, the Company has found a solution to this problem as well.
facebook ecommerce
March 28, 2015
It’s no secret that as underutilized as it is in the social media world, Google+ has been a powerhouse for search engine optimization. From personalized search results to improving organic reach, the Google+ platform has been a go to source to start building SEO for businesses. Google+’s number one spot might change as a result of an upcoming platform reorganization.
google plus change and business
March 28, 2015
The cloud. It’s remarkable. The widely available and rapidly growing source of the greatest computing power and storage capability ever known to man continues to unleash the rapid spread of new innovations. It allows unthinkable productivity miracles to happen anywhere at anytime with a nonchalant finger swipe across a 5 inch pane of gorilla glass.
cloud computing and CIO roles
March 22, 2015
What is inbound marketing? As its name suggests, drawing customers into a business with helpful, entertaining, educational and – above all – high quality content that appears on the business website.
content and inbound marketing
March 14, 2015
Could it be that corporate social media has seen its day in the sun? Only a few short years ago social media growth was exponential. Now it’s slowing down – almost to a crawl. Yet the explosion of the social media channel caused major corporations and small businesses alike to throw budget and people power at it.
corporate social media goodbye
March 14, 2015
Part of building your online presence, whether you’re an author, business owner, consultant, speaker or even an astronaut , is to keep it flowing with interesting content. It’s all well and good to set up your profiles on each of the hot social networks out there, but then what do you do with them?
social media tools

Pages