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Business Tools

February 03, 2015
The fastest way to grow your network is to connect with powerful connectors. Most of these connectors tend to be high-status people, so how do you get in touch with them? Give value. Giving your time, knowledge, network, ideas, is the best way to connect with successful networkers. Which means the fastest way to grow your network and advance your career is to focus on giving.
July 31, 2014
With so much pressure on marketers to be posting on multiple social media networks, multiple times a day, with multiple objectives in mine, it's easy to see why social media scheduling is such a hot topic right now. In this follow up study from Software Advice, a social CRM evaluation company, we learn how marketers are using social media optimization tools and what goals are driving their usage.
July 08, 2014
If there's one thing every single marketer needs, it's good insights into their audience and customers. Let's say you're a PPC account manager and you just won a new account. Before you can begin party planning a PPC campaign for them, you need to know exactly who is going to be searching for your new client. Otherwise, how will you know what keywords to bid on? Maybe you're a social media marketer.
October 13, 2013
Social Media for corporations, small businesses or startups is not just about “engagement.” It’s much broader than that, often including things like advertising, reputation management and customer service. Here are five areas to consider in your social media strategy.
September 22, 2013
There is no doubt about it: the Internet has become the most powerful force in the world. It is a place where retailers can promote their promising new business, where people can meet like-minded individuals, and where entrepreneurs can find new opportunities.
July 13, 2012
More and more companies are turning to cloud services for storage of email, documents, spreadsheets and presentations. But as far as collaborating with a team on image-based projects, what are the tools you can use that combine the collaborative ease of Google Docs for teams and the beautiful presentation and inviting interface of Pinterest, while maintaining efficiency?
May 13, 2011
This valuable resource provides a quick detailed categorized breakdown of hundreds of the key and fun available Twitter Apps for you to quickly see and test. Since apps come and go, this recently updated and merged list ensures you won't be reaching Twitter apps that no longer exist.