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content creation

January 06, 2017
A good content marketing strategy offers an audience a full spectrum of educational content on a given subject.
The Fundamentals: Why You Need Basic Content That’s Been Done Before
December 08, 2016
What's the difference between a content writer and a copywriter? Barry Feldman explains in this post.
Copywriter vs. Content Writer: Skills, Writing Fees and Expectations | Social Media Today
November 30, 2016
Here's some key advice on how B2B brands can boost their content using the art of storytelling.
What Bloggers Can Teach B2B Brands About the Art of Storytelling | Social Media Today
November 14, 2016
Why aren't your readers sticking around and reading through all of your content? Here are five potential mis-steps to avoid.
5 Reasons Your Readers Aren’t Finishing Your Content
November 11, 2016
What are the key qualities of a successful content marketer? Melonie Dodaro shares her thoughts in this post.
9 Qualities to Create Compelling Content Marketing | Social Media Today
October 21, 2016
A recent study found that most content published online generates little to no results. In this post, Barry Feldman outlines what he thinks the problem is, and how to solve it.
Digital Marketing Failure: Why the Glass is More than Half Empty | Social Media Today
October 21, 2016
Content marketing inevitably requires editing. And even if English grammar isn't your focus, you can still become a great editor - here are some tips.
Not an Editor? 4 Tips to Hone Your Editing Skills on the Job
October 21, 2016
In a new episode of the Social Zoom Factor podcast, Pam Moore offers tips and advice on how to create great, original content - and why that's important.
Time to Rethink Your Blog Strategy? Writing Epic, Incredible Blog Posts [Podcast] | Social Media Today
October 02, 2016
You need good feedback to improve your content marketing efforts, but uninformed is worse than none at all. Here’s how to get exactly what you need.
How Uninformed Feedback Can Hurt Your Content Marketing
September 27, 2016
Looking to generate more reach and engagement with your blog posts? Here are ten ideas to consider.
10 Viral Blog Post Formats to Copy for Massive Gains in Social Traffic | Social Media Today

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