Recent Posts

Everyone's Thrilled About Content Marketing ... and Failing Miserably [INFOGRAPHIC]

Bob Hutchins
“Content Is King,” is the phrase we’ve heard everywhere for the last five to seven years. But if content is king, why is content marketing not working for so many businesses? Wouldn’t the methodical, practiced dissemination of “content” – one definition you might give to “content marketing” – be an obvious homerun with marketing departments of all shape and size?
Everyone's Thrilled About Content Marketing ... and Failing Miserably [INFOGRAPHIC]

Content Marketing: How S. Pellegrino Uses Content to Appeal to Foodies

Shelley Pringle
It’s easy to get the connection between content marketing and business-to-business brands. B2B purchases are typically complex, so education is required to ensure prospects understand the benefits of the purchase. Blog posts, ebooks and webinars are tools well suited to moving a business customer through this type of sales cycle.
Content Marketing: How S. Pellegrino Uses Content to Appeal to Foodies

5 Qualities of a Great Content Writing Service

NicoleKarlis
There are many content writing services out there, but what makes the great ones keep their customers coming back for more?
5 Qualities of a Great Content Writing Service

The Content Cornucopia [INGOGRAPHIC]

Irfan Ahmad
Cornucopias represent bounty and generosity, which is why they're a must-have on any Thanksgiving table. Building a cornucopia is far from easy through - it's a very thoughtful and strategic process.
The Content Cornucopia [INGOGRAPHIC]

Facebook is Punishing Bad Content: Here's How to Create Great Content Every Day

JonBurg
The web has been abuzz over Facebook's latest blow to brand publishers: a new algorithm that will demote many posts from brand pages. The industry has been portraying this as the latest blow from Facebook. They couldn't be more wrong.
Facebook is Punishing Bad Content: Here's How to Create Great Content Every Day

What Type Of Content Creator Are You? A Visual Guide To Your Copywriting Identity

Julie Neidlinger
We spend a fair share of time talking about the different types of content you could create. Lists. Infographics. Video. Interviews. That seems to be the pressing question for busy content marketers: what kind of content should I create? But what if your content were like a blood type, and there were some people who were better matched for one kind of content over another?
What Type Of Content Creator Are You? A Visual Guide To Your Copywriting Identity

How to Create Awesome Infographics Without Being a Designer

LSue23
Sometimes you’re surfing around the web and you notice some really cool infographic on something like fashion, music, or food, and you can’t help but wish that you could create something like that; even if it’d take you a week.
How to Create Awesome Infographics Without Being a Designer

The Why and How of Contagious Webinar Content with Brian Carter

shaybmoser
Join this live, one-hour webinar with Brian Carter, international bestselling author and keynote speaker, to learn what gets shared and goes viral, what doesn't, and how to apply that wisdom to your webinars.
The Why and How of Contagious Webinar Content with Brian Carter

Creating Optimal Content with Limited Resources

gursharn
Marketers know that good content is the fuel for your lead generation programs. We hear that “Content is King” all the time. But what can marketers do when juggling budgets, resources and time to create the content strategy needed to truly drive leads?
Creating Optimal Content with Limited Resources

5 Reasons Why Your Content Marketing Isn't Working

Wyzowl
Content marketing can be seriously annoying. You’ve read the blogs, you’ve researched the stats and you’ve put your awesome content out there, but you’re still not seeing the results.
5 Reasons Why Your Content Marketing Isn't Working