Content curation is probably the most use ful task you can dedicate yourself to. It' s a way to engage, to sha re, to humanize, to appreciate, to brand, and to ta ke part in a community - n o t t o mention it' s a lot of fun.
The study identified a subset of millennials they dubbed “Gen-narrators.” Gen-narrators are all about curation , consuming, and creating. They’re a powerful group of influencers “whose reach is coveted by not only media companies but also brands.”
As promotion and distribution becomes a more popular topic of discussion amongst content marketers, stalwart tech companies are figuring out ways to get its slice. You know them – Facebook, Twitter, LinkedIn, Google, Apple, etc. We’re not talking newsfeed posts, either. We’re talking full-on gatekeeper status of the content consumed and shared on the Internet, period.