- Content Marketing
When Your Customers Become Your Contributors: Brand Journalism Meets TraditionalGoogle Is Changing the Close Variant Matching Option in AdWordsBefore You Invest in Online Advertising, Do This!Native Advertising: The New New Thing or a Race to the Bottom? [VIDEO]
Technology & Data
Data and Creativity at the Social Shake Up: Defining Your Data-Driven Social CampaignTalking Strategy and Data with Shannon Lee of Precision StrategiesNew IBM Study Reveals 3 Key Characteristics of the Most Successful CompaniesMinority Report: Confronting Privacy Issues in Big Data Gathering
- Tech & Innovation
- marketing automation
- Social Tools
Social Change Agent Survey: Passion, Skill Set, and Persistence Lead to Career Growth#SocBizShakeUp: Sandy Carter at The Social Shake-UpThe Social Shake-Up: How CMOs Drive Innovation and Revenue GrowthOracle CEO Larry Ellison Takes New Role: What Does It Really Mean?
Study Shows SMBs in 5 UK Industries are Ready to Take on Social Media MarketingIs Your Small Business Doing Content Marketing Wrong?5 Free and Effective Social Media Tools Perfect for Small BusinessesWhat's on Our Bookshelves? Great Reads for Small Business Owners and Entrepreneurs
- Social Organization
Recap from the First-Ever Employee Advocacy SummitFormer IBM Senior Advisors Launch Brands Rising to Build Employee Advocacy ProgramsPerformance and Risk Management Through Social Media TrainingEmployee Advocacy Summit: Advocate Stories from the Field
- Customer Service
Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
Post your event here and we'll share it with our community. If one of our members is featured, we'll promote as well on their profile.
- Marketplace & Webinars
The SMT Marketplace
Your resource for exclusive content and insights from Social Media Today, and opportunities to reach our community of professionals.
The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
Join interactive talks and and panel discussions with leading thinkers and practitioners on social media and networked business, or browse the catalogue of recorded sessions - all completely free.
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Content curation plays an increasingly important role when using social media for personal branding and job search. However, social sharing behaviors that dominate with link dropping, auto-posting, and copy-posting are the marks of a lazy content curator. This blog post presents an improved approach for building a more remarkable personal brand identity using social media.
N3TWORK was just released this week as a new way to curate your own video stream, share videos with your friends or watch them on your home TV.
BuzzSumo is a content search engine that I guarantee will change how you find your content and the way you look at content discovery in general. It is extremely easy to use and yet very powerful, which is why it should be a tool that you get familiar with sooner rather than later.
Today, it’s not an understatement that digital marketing requires understanding and connecting a lot of disparate strategic, technology and content dots to succeed. In this new online environment where a customer learns, qualifies and considers a solution from search, sharing and social media, a whole new set of opportunities and challenges must be continually addressed. The result is that plenty of businesses are struggling with what has come to be known as Content Marketing.
This post shows how to get more impressions and clicks for your LinkedIn Company Page by uploading your own images instead of using the default image that is automatically uploaded when you post a link in a status update.
Adding curation to the content mix can build credibility, trust, loyalty, thought leadership and reciprocating brand relationships. Providing the maximum amount of utility using a mix of content from different sources is a win-win for everyone involved, especially the content consumer.
Hootsuite or Buffer? Buffer or Hootsuite? Which is the best one for your social media management needs? Here’s a comparative review looking at the features of each.
Here’s a take on some recent changes to the lovely-to-use Medium and why, for writers and content curators, it has shifted from being a puesdo-social network to just another blogging platform. This is about the almighty Distribution Challenge, social interaction as well as Social CX.
Within the last year, there has been an unprecedented shift in social media popularity. Facebook has shown declining user numbers, and even social media giant Twitter has seen a decline in activity. Meanwhile, sites for “content curation” seem to be prospering. As such, these five sites should be highly considered as potential tools for your next campaign.
We’ve all grown up learning that “sharing is caring,” and when it comes to content marketing, it’s no different. Content curation isn’t just a great way to jump-start and maintain relationships with prospects and experts in your industry, it can also save you time and find new inspiration.