Creating a consistent stream of content with the finite resources at your disposal can be tough, so you need to maximize your efforts in any way you can. Here are some tips on how to 'atomize' your content for better results.
T he most shareable and link-worthy content you can cr eate is original r esearch. in a new episode of the Content Matters podcast, Barry Feldman and Andy Crestodina discuss the importance of research in your creation process.
Marketing c ontent exists for only one purpose - to get conversions. C ontent marketers spend hours of time and energy ensuring that their content is creative, compelling, shared, and spread all over the place. Here are 10 things that might help a marketer keep pace.