Join this webinar to learn how leading brands are adapting to meet the needs of their customers in social media. Panelists include Dan Gingiss of Discover and Kristina Libby of Microsoft. Register here!
Modern online marketers have a lot of different hats to wear. For the best results, try them all on for size but don't be afraid to share a few of the jobs with your team as needed. Changing hats from time to time can give you a welcome fresh perspective and reinvigorate your motivations.
In my opinion, the Content Marketing Manager will be one of the most important members of any marketing team moving forwards, they will be pivotal to a true multi-channel marketing strategy and without them, you’ll be doing one of two things; either paying an agency over the odds, or really missing a trick.