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content marketing

March 28, 2017
Customer personas are a key part of your content marketing strategy, but you also need to understand each stage of the buying process.
How to Create Content for Each Stage of Your Sales Funnel
March 21, 2017
"Marketers that are able to tap into their audiences emotions are the ones that will best establish long-term brand loyalty"
The Art of Storytelling in Marketing | Social Media Today
March 16, 2017
Inbound marketing and content marketing are not the same. Contributor Bob Carver explains in this post.
inbound vs content marketing
March 11, 2017
Content curation can be a great way to boost your content marketing process - here are some tips on how to maximize your curation efforts.
Your Quick-Start Guide to Content Curation
March 03, 2017
Lead magnets can be an effective way to boost your marketing efforts - here are some key tips and examples of how to use them.
Grow Your Email List Faster with Lead Magnets | Social Media Today
February 17, 2017
Q&A sites and query reports can be a key source to help you understand what your customers are looking for in your content.
February 17, 2017
With so much content being produced these days, how can you ensure your message cuts through the noise?
The Human Firewall: Breaking Content Clutter | Social Media Today
February 16, 2017
This infographic from CopyPress provides an overview of what marketers, business owners, and content creators think about the current state of content
The Current State of Content Marketing [Infographic] | Social Media Today
February 11, 2017
Looking to maximize your content efforts on a limited budget? Try focusing on bigger, key pieces that can be re-purposed.
Small Digital Marketing Budget? Think Big | Social Media Today
February 09, 2017
Re-purposing your content can be a great way to increase your productivity and maximize your efforts.
9 Easy Ways to Repurpose Old Content for New Social Media Posts | Social Media Today