A contest is a great way to gain more followers, get your audience involved with your brand and an awesome opportunity to connect with your customers on a personal level. Here are three tips to running a successful contest.
Timeline contests on Facebook are a friendly way for your fans and followers to participate in your social media efforts and win a little something along the way. In return, you quickly increase engagement analytics, grow your email and marketing leads list, and learn more about your customers.
Marketing professionals recognize social media contests as one of the most popular and effective ways to gather data from users and consumers. But what types of data are brands collecting? And what does the data they’re collecting say about the marketing industry now? To answer these questions, we analyzed a database of nearly 1 million promotion forms used by brands around the world.
You’re looking to grow your business, increase social engagement, and drive sales, so you stumble upon the world of sweepstakes and contests. But, what’s the difference between the two? Should you run a sweepstakes or a contest? What are the use cases? Which one will help you grow your business more? This article will take you step by step through the differences between the two, how they can be used, and why one may be better than the other for rapid growth.
As more small businesses get involved with Facebook, they’re using contests to engage more of their followers. Unfortunately, not all businesses follow Facebook’s official rules and guidelines for contents; in some cases, failure to follow these guidelines can put businesses at risk of having their Facebook page removed from the social network altogether.
So you want to run a wicked online contest that will drive engagement and attention to your Twitter page, but you are absolutely unsure where to even begin with such a project. Here are my six tips to help you run a successful Twitter contest.
Cole Haan just ducked a legal bullet from the Federal Trade Commission after the agency investigated the company’s recent Pinterest contest. The FTC concluded that the contestant’s pins were endorsements of the brands that did not contain legally required disclosures.