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customer service

November 03, 2007
Having worked at and with large organizations for a long time, I'm constantly amazed at how dissociated the various departments are in a company. While the success of marketing and customer service are, for example, completely tied to each other they tend to talk very little, if at all. To your...
November 03, 2007
No matter what I have said about Southwest Airlines , I have to hand it to their flight attendants for not indulging in corporate-speak. Nor communications guide in their back pocket. No tact, even. At least they don't talk as if someone gave them a work off a template. Carole Adams shares this...
November 02, 2007
Interesting case study on blog, wiki, social media at Wells Fargo: "Wells Fargo claims to have been the first US bank to venture into several Web 2.0 areas including internal and customer facing blogs, MySpace and having a VP of Social Media." http://feeds.feedburner.com/~r/ikiw/~3/178986397/
November 01, 2007
I wrote a piece ripping into Facebook for its Orwellian customer service and treatment of Jon Swift , a well known American humourist who was unceremoniously kicked off of Facebook. It's a story that isn't so far removed from this one I penned about Sage . According to Wired : UPDATE: Looks like...
October 09, 2007
T ime was when getting customers to buy your product or service was good enough. Repeat business was even better. Now we want them be our advocates -- without paying them. From a marketing perspective, their word is invaluable in reaching other prospective customers. From a customer service...

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