Recent Posts

5 Steps to More Effective YouTube Video Ads

Brian Honigman
We watch more than 6 billion hours of video on YouTube every month, which represents a major opportunity for businesses to reach their audiences active on this network every day. Spending on online video advertising will increase by 38.9% and reach $5.75 billion by the end of 2014.
5 Steps to More Effective YouTube Video Ads

Brand Marketing: Making a Mark Effectively

3Hhoopla
Brand marketing means determining a stance composed of strategy, a slew of tactics and the commitment to stay the course. However, in today’s workplace and at today’s speed of business, maintaining a commitment to stay the course is more complex and difficult than it has been in the past.
Brand Marketing: Making a Mark Effectively

Which Media Will Have Maximum Impact This Holiday Season? [INFOGRAPHIC]

LatentView
It’s that time of the year again, when shoppers are active. Advertising spend is correspondingly crazy, meaning efficiency is paramount. Advertising budget allocation will play a major role in determining the profit from this holiday season, and whether it ends with a boom or in gloom.
Which Media Will Have Maximum Impact This Holiday Season? [INFOGRAPHIC]