Recent Posts

How to Write Your Best Fundraising Emails

JohnHaydon
Whether it’s in person or by email, how you ask for donations can often make or break your fundraising campaign. This is especially true for big campaigns when you pull out all the stops with an amazing event, a beautiful direct mail campaign, and your best fundraising emails.
How to Write Your Best Fundraising Emails

Email Marketing Basics to Jumpstart Your Campaigns

FernadoFlorez
Email Marketing has not dead. On the contrary, is considered one of the most effective tool to deliver personalized messages to your prospects with an incredible low cost. Learn which aspects you should consider to improve your Email Marketing strategy and gain more and more clients.
Email Marketing Basics to Jumpstart Your Campaigns

How to Improve Email Open Rates: The Small Business Owner’s Guide

StoreYa
If you run a small business then you definitely know how frustrating email marketing can be. You do everything you can to build up your email list, you spend hours composing your emails, you send out your emails, and then you wait. But sometimes you just keep waiting, and nothing happens.
How to Improve Email Open Rates: The Small Business Owner’s Guide

Rock, Paper, Scissors … Email Marketing, Social Media

Didi
With 94% of internet users having an email address, and most of them checking their inboxes on a daily basis, email is the most popular online activity. Especially with the prevalence of mobile technologies, people are always listening. What this means to you as a business owner is that there is a not-so-new personal way of getting in touch with customers! In addition, email offers an easy way to track your success.
Rock, Paper, Scissors … Email Marketing, Social Media

How to Integrate Sales Tracking into Your Email Campaigns

shellykramer
Once you have the sales tracking enabled, your email provider will attach a cookie to a subscriber once they go to your site. If the subscriber buys something during that visit, the cookie attributes the sale to your email—and that action is reflected in your analytics.
How to Integrate Sales Tracking into Your Email Campaigns