An email marketing tool has three main priority areas: lead capture, content creation and deliverability. In this article, we we'l l compare the biggest email marketing tools based on their email builder tools.
This infographic illustrates the current state of email marketing based on a major research study between Smart Insights and Get Response, in which they surveyed 1800+ email marketers from a range of business sizes and sectors around the world.
One of the most powerful tools for building and sustaining customer relationships is email marketing. It’s cheap, easy to use, and is able to reach large groups of people in no time at all. But while it is a relatively straight-f orward pro cess , it' s still crucial that you follow the correct steps to ensure your emails will be delivered to your distribution list.