Recent Posts

4 Content Marketing Trends to Follow in 2015

philcohen4
Email marketing's typically seen as a good way of distributing already existing content and to promote content and products to all the subscribers listed. But that's all going to change. The old model is steadily decreasing in its effectiveness and marketers are going to need to look at new ways to make use of email content marketing.
4 Content Marketing Trends to Follow in 2015

Email Newsletter Subscribers or Blog Subscribers: Which is Better?

Shelley Pringle
Just think about your inbox for a second. After the phone, email is likely the method you use most to communicate with others. When was the last time you had a personal conversation on Facebook? How often have you started a discussion on Twitter, then reverted to email to continue?
Email Newsletter Subscribers or Blog Subscribers: Which is Better?

Email Marketing Basics to Jumpstart Your Campaigns

FernadoFlorez
Email Marketing has not dead. On the contrary, is considered one of the most effective tool to deliver personalized messages to your prospects with an incredible low cost. Learn which aspects you should consider to improve your Email Marketing strategy and gain more and more clients.
Email Marketing Basics to Jumpstart Your Campaigns

Dominate Cyber Monday Sales With These Last-Minute Tips

shannonw
Cha-ching! With a little extra effort on your part, you can see a noticeable increase in sales on Cyber Monday. Learn the most effective (and time-constraint friendly) marketing tactics to use to give your business a chance at cashing in on this profitable day.
Dominate Cyber Monday Sales With These Last-Minute Tips

5 Tips to Boost Holiday Email Marketing ROI

vtaylor
Some email marketers know the secrets that drive holiday purchases and we want to help you take advantage of that knowledge. Make the most of your holiday marketing campaigns by reviewing this list.
5 Tips to Boost Holiday Email Marketing ROI

Planning for E-Marketing

Edwin Huertas
Any online business needs to specify in detail how to achieve its broad e-business objectives through a set of online marketing activities. These detailed specs are what make up the business’s E-Marketing Plan. To create and develop a working E-Marketing Plan for your e-commerce site, here is a simple but practical framework you can follow.
Planning for E-Marketing

Top 6 Tips to Increase the Click through Rates of Your Marketing Emails

williamjohnson
Many entrepreneurs depend on email marketing to spread the word about their businesses. But a major problem they face is that many of their emails are not even opened by their target audience. So, how can they increase the click-through rates of these emails?
Top 6 Tips to Increase the Click through Rates of Your Marketing Emails

Email Marketing: Taking Advantage of 'Email Mode'

Andrew Schulkind
It’s frequently suggested that an email newsletter is best built with small bites of information that include links to more in-depth content on your website. Is that still the best approach?
Email Marketing: Taking Advantage of 'Email Mode'

Crafting Better Social Media Posts Using Email Marketing Principles

aeliason
Social media posts and email copy face some of the same challenges in order to get noticed. By applying some of the best practices for standing out in a busy inbox, you can turn your social marketing campaign into something more engaging and valuable.
Crafting Better Social Media Posts Using Email Marketing Principles

4 Reasons Why Email Marketing for eCommerce is Not a Thing of the Past

StoreYa
Email might be old, but it definitely is not outdated! Email marketing boasts a high click through rate, conversion rate, and ROI, and though it is behind organic search in terms of conversions, as SEO becomes more and more competitive, email marketing provides an excellent alternative.
4 Reasons Why Email Marketing for eCommerce is Not a Thing of the Past