April 25 #SMTLive Twitter chat recap: How Does Geotargeting Fit Into Your Customer Outreach Strategy? 


April 03, 2015
I normally write from the perspective of teaching how business owners need to think about leveraging social media to drive branding, sales and ultimately revenue. I want to switch that up a little and tackle another aspect of social media usage: how businesses use, or maybe shouldn't use social...
February 01, 2015
When I talk about passion at work it’s not about loving every task. After all, who relishes doing expense reports, conducting performance reviews, or wading through endless resumes to find the perfect employee? Who enjoys dealing with taxes, regulations and troublesome travel?
November 26, 2014
After you’ve posted your job openings, you’ll probably start to receive an influx of inquiries. To cut your time in half, the use of online tools can help to speed up the process and narrow down your search. Not only should you review their resume, but be sure to review their social media pages. Often social media pages can tell a lot about an applicant giving you further insight as to whether they’re good enough for the job.
August 04, 2014
When you think of job seeking using social media, what is the first network that pops into your head? If you didn’t think of LinkedIn immediately, then you’re probably in the minority.
February 23, 2013
A number of reports now indicate that more and more employers are investing time and effort into seeing what their employees are doing with social media, both during and after the workday has ended.
October 18, 2012
With the rise of LinkedIn, Twitter and Facebook, the most competitive jobseekers are developing a whole new set of networking skills. Of course, branding yourself as a passionate, but balanced professional can be tough. Who should you be following on Twitter? In which LinkedIn debate should you...
October 18, 2012
The micro-blogging outlet may be overlooked, but people are certainly trying to find jobs using it. And that makes sense – with an 85% retention rate and over 69 million blogs on its platform, Tumblr is a great way for job seekers, particularly ones fresh out of college, to try to network with other professionals and get a foot in the door.
August 17, 2011
"In the past few weeks, I’ve been asked by a number of PR and marketing professionals for advice on their job search in this tough market. Although the economy has made finding a job difficult, there are number ways to give yourself the edge and help you land an awesome PR job."
July 28, 2011
The world's biggest social networking site designed for business, LinkedIn , has this month launched a new plug-in that allows its users to apply for jobs with the click of a button. The ' Apply with LinkedIn ' feature is aimed at both making the recruitment process easier for businesses and...
July 13, 2011
"We can see the faces and names of recruiters on Linkedin or other social networks. We know them better and we can even gather data about who they are. That is one of the consequences of Social Media…at last, recruitment is not anymore a cold letter saying that you have not been selected from an undisclosed person…(if you are lucky enough to get a letter)."