Recent Posts

Secrets Revealed: How Businesses Turn Around Sales by Harnessing Facebook Business Page

viteb
Facebook have over 1 billion active users and increasing. So, it is important for all size and type of businesses to have a Facebook Business Page to reach to their target audience and promote their products/services as part of their social media marketing strategy. But why has it turned into a phenomenon? The euphoria can be very much compared to the mood at the onset of the internet era, when brick-n-mortar businesses strive to create an online presence.
Secrets Revealed: How Businesses Turn Around Sales by Harnessing Facebook Business Page

Save Time: Schedule Your Message Across Multiple Social Networks

Warren Knight
When it comes to social media, the biggest turn off for businesses is that it takes too long. I always find people asking me after one of my talks about social media how I find the time in my day to spend on social and my answer is always the same; I only spend 20 minutes on my social media a day. Here are the tools I use to help me schedule my social content every week.
Save Time: Schedule Your Message Across Multiple Social Networks

Some Tough Love on Your Facebook Performance

Sasha Wasley
Plummeting reach? Poor engagement? Here's why Facebook isn't the bad guy .... but you might be. Since Facebook made its changes recently and brand pages took a massive hit in the reach department, many page owners and social media managers are grumpy. Let's find out if they are grumping in the wrong direction.
Some Tough Love on Your Facebook Performance

Please Stop Telling Me to Quit Facebook

ShelHoltz
A Dutch nonprofit, Just B.V., is behind the latest effort to get people to stop using Facebook. The campaign, “99 Days of Freedom,” was inspired by the recent Facebook A/B test that suppressed some posts to see if a more upbeat or downbeat News Feed prompted users to post more positive or negative updates of their own.
Please Stop Telling Me to Quit Facebook

Facebook Video Ads: Why They Could Be Make or Break for Facebook

willpscott
Facebook have been rumored to be bringing out 15 second video ads, but how could they effect the platform, for both users and the brands who advertise? This post looks at both the pros and cons, and why they could have such a big effect on the social networking giant.
Facebook Video Ads: Why They Could Be Make or Break for Facebook

Why I Still Use Facebook

lisao
Just when we had convinced grandma to set up a Facebook page, the social network of the late-2000s is now no longer cool with the kids. According to 13-year-old Ruby Karp’s great little piece on Mashable, “Facebook was just this thing all our parents seemed to have.”
Why I Still Use Facebook

What Kinds of Facebook Posts Generate the Most Engagement?

Samuel Junghenn
There are 3 major post types, images, text and video. In my research and experience image posts have achieved the greatest results. As Facebook is a visual platform users generally engage more with pictures, so use this to your advantage. Post images of your customers, images of your products and images of your team.
What Kinds of Facebook Posts Generate the Most Engagement?

3 Facebook Advertising Management Software Solutions

Samuel Junghenn
Facebook Advertising Management solutions are many and choosing the most effective is a challenge. Here are 3 apps that the author has tested and may prove helpful to you.
3 Facebook Advertising Management Software Solutions

3 Must-Implement Facebook Timeline Features for Businesses

Samuel Junghenn
As a savvy business owner it’s imperative that you embrace these new features and start using them to further promote your business, brand and community.
3 Must-Implement Facebook Timeline Features for Businesses

The Top 5 Social Media Managing Tools

Jen Eisenberg
Jen Eisenberg, a rising junior at the University of Michigan, is a product marketing intern at Grovo.com, an online Internet training platform with video tutorials that helps people learn everything from Facebook Timeline to Pinterest Pins. Jen loves the NYC tech startup scene and immerses herself in it on a daily basis.
The Top 5 Social Media Managing Tools