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Will Instagram Stories Lead to the Demise of Snapchat?
LinkedIn Courts Small Businesses with New Program
How to Combine Business With Personal on Social Media
Does Facebook’s Preferred Audience Tool Increase Reach and Engagement?
Internationally Known: Line and WeChat Making Moves
New Report Looks at Optimal Hashtag Use on Twitter, Instagram and Facebook
LinkedIn Unveils Improved Endorsements System, Continues to Refine Data Accuracy
15 Random Things NOT to Do on Social Media
Instagram Adds Stories to Explore Tab, Making it Easier to Discover Stories Content
Why visuals are so important in content marketing and five ways to do them well
Why Calling Yourself a Thought Leader Doesn’t Make You One
5 Steps to Creating a Great Brand Identity (and Why That's Important)
4 Reasons Why Content Curation Should Never be the Star of a Marketing Strategy
4 Tips to Hone Your Content Editing Skills on the Job
4 Easy Steps to Get Started With Online Reputation Management [Infographic]
Reddit: The Sleeping Dragon of Social
With Twitterfeed Closing, Consider Buffer and Dlvr.it as Worthy Alternatives
6 Spookily Effective Halloween Social Media Campaign Tricks
TECHNOLOGY & DATA
Using Social Media Data to Predict the Result of the 2016 US Presidential Election
How Clinton is Turning the Social Media Tide Against Trump
The Best Performing Brands on Twitter Last Week
Google's Latest Product Announcements – from a Social Media Perspective
How to Effectively Evaluate and Integrate New Marketing Tools
The IoT Gets Social: How Our Connected Lives Will Change Social Media
Google Penguin 4.0 – It’s Here, It’s Real-Time, and You Need to Respect it
The Top Brands on Facebook Last Week
The 100 Best Web Design Tools Ever [Infographic]
Tech and Innovation
How to Market to Each Generation on Social Media [Infographic]
PayPal Announces New Integration with Facebook Messenger
10 Essential Apps for Small Business Owners [Infographic]
How One Business is Using AR, Mobile and Social for Their Latest Halloween Campaign
5 Live Streaming Video Platforms to Increase Exposure And Influence
4 Simple Tweaks to Increase Your Facebook Audience Engagement
The Decline of Twitter (and How to Turn Things Around) [Podcast]
All The Social Ladies: Lauren Friedman of Adobe [Podcast]
5 New Social Platform Features You Need to Know About
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6 Steps to Running Your First Profitable Facebook Ads Campaign
October 11, 2016
When done right, Facebook ads can deliver amazing results - here's a step-by-step guide on how to get started.
Facebook's Updating their Immersive Canvas Ads with New Templates and Features
September 29, 2016
Facebook's announced a new update to their Canvas ad units, with new features, including 360 video integration, and new templates to simplify the creation process.
7 Essential Facebook Advertising Tools for Driving Digital Revenue
September 22, 2016
Looking to maximize your Facebook ad efforts? Here are seven tools you need to know about.
Facebook Celebrates International Day of Peace with Exploding Hearts
September 21, 2016
Facebook has released a new emoji response to celebrate International Day of Peace.
Facebook Introduces New Ad Options Focused on Driving In-Store Actions
September 20, 2016
Facebook's introduced a new ad option to help advertisers drive in-store sales by only highlighting products available at their nearest location.
How to Setup and Install the New Facebook Pixel
September 20, 2016
Using the Facebook tracking pixel is key to maximizing your Facebook advertising performance - here's how to do it.
4 Facebook Ad Targeting Methods for eCommerce Success
September 12, 2016
Although Facebook ads are great, many still struggle to fully grasp the extent of the platform's targeting capabilities and put them into practice.
Facebook Releases New Handbook and Tools to Help Brands Maximize International Opportunities
September 10, 2016
Facebook has released a new 64-page guidebook to help businesses maximize the opportunities of international audiences.
Facebook Simplifies Slideshow Ad Creation and Presentation Options
August 26, 2016
Earlier this week, Facebook announced a number of improvements to its Slideshow format ads which enable businesses to use still and video content in an engaging format.
Boost Your Facebook Posts: A Step-by-Step Guide
August 15, 2016
Here's a quick guide to using Facebook's "Boost post" option to increase your on-platform reach.