Recent Posts

7 Ways to Target the Right Facebook Fans

Tasos Veliadis
The main objective of all Facebook pages is to create fans’ engagement in order to begin their own discussions about the page. These discussions will increase not only the virality of the page, but also the number of its fans. In order to achieve this, a company must have the appropriate fans or explore ways to acquire them.
7 Ways to Target the Right Facebook Fans

Guerilla Marketing For Your Facebook Fan Pages

Pratik Dholakiya
Let’s bust a few Facebook marketing myths right away: You can’t grow your “likes” and “fans” in 3 months starting today. You can’t bulldoze your way through it. Throwing money at it won’t buy you love and hence you can’t grow your fans by buying them.
Guerilla Marketing For Your Facebook Fan Pages

Quality Vs. Quantity: Study Shows Superfans are Driving Facebook Engagement

koy grant
Over an eight week period Napkin labs analyzed fan engagement on 52 Facebook brand pages. Fans on each brand’s page ranged between 200,000 and 1,000,000 fans. The results of the study showed that only 6 percent of fans were engaged with a brand’s Facebook content. It was also found that as a brand’s fans increased, engagement actually had the potential to decrease; brands pages with 900,000-1,000,000 fans had 60 percent less engagement than brand pages with 500,000-600,000 fans.
Quality Vs. Quantity: Study Shows Superfans are Driving Facebook Engagement

No Correlation Between Facebook Fans and Stock Market Performance [Social Media Study]

AugieRay1
Does your business lust for an enormous Facebook fan count? Beware, tons of fans doesn't necessarily translate into stronger business results, studies show.
No Correlation Between Facebook Fans and Stock Market Performance [Social Media Study]

Turning Brand Advocates Into Superfans with High-Fives

Lauren Parajon
Lauren Parajon, social media specialist at Standing Dog Interactive, explains how brands can cultivate a community of superfans by adding the human touch.
Turning Brand Advocates Into Superfans with High-Fives

Is Facebook a Failure at Customer Acquisition?

JonThomas
The implied meaning of a recent study is that Facebook, while an incredibly effective customer retention and engagement tool, is much less of a customer acquisition tool than most brands have thought.

Understanding the Potential Difference between Non-Fans & Facebook Fans

Obaidulhaque
A blogging enthusiast, Obaidul focuses heavily on Search Engine Optimization (SEO), Search Engine Marketing (SEM) and Social Media Marketing (SMM). He uses HelloBloggerz to share his insightful views with his readers on a regular basis . He has been successfully helping clients, hailing from various industries, achieve higher rankings in search engines and increase their online sales. You can follow him on Twitter @obaidulhaque.