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Big brands have been experimenting with hashtags, though we haven't exactly seen a flood of them. Within a month of being able to post clickable hashtags, more than half of the top 100 brands on Facebook had used at least one hashtag in a post. Here's a look at how a couple of big brands are doing a great job using hashtags for marketing purposes. They just might inspire you.
Facebook recentlly introduced hashtag which has been widely used in Twitter and Google+. Hashtags are topics and phrases preceded by a hash symbol (#) that makes them both searchable and linkable. Hashtags are getting popularity and used in most of all social networks.
Assuming Facebook users embrace the new hashtag by clicking through to check out the conversations they link to, Facebook outreach can now be expansive, like Twitter (but to more people). With hashtags, Facebook becomes a vast, fluid network, where your extended, adjacent and far-off networks are now reachable.
Now, when you will click on a hashtag in Facebook, users will be able to see all public content related to that keyword, and of course you will be able to join the conversation via a public post, quoting this hashtag. Here's what this new feature means in concrete terms.
Rumors of Facebook hashtags began to circulate in March, but now that they’re finally here we will begin to see whether they enhance user experience and functionality on Facebook, or indicate that Facebook developers are losing their creative edge and should quit copying other platforms and get back to leading social networking innovation.
Facebook now supports hashtags, allowing users to find and follow popular and topical conversations on the site. Facebook affiliate Instagram, the photo sharing app, has also had hashtags for some time, so it is no surprise that Facebook has finally introduced them.
Twitter, Instagram, Google+ now Facebook. #Finally. But before you start hashtagging in your next Facebook post, what about your privacy? Here are a few questions that Facebook hashtags have brought to mind:
Facebook has finally announced that they be launching clickable hashtags on the social media platform, similar to other services such as Pinterest, Instagram,Twitter & tumblr. Hashtags on Facebook will allow users to add context to a post or indicate that’s it’s part of a larger discussion.
According to reports, Facebook has a plan to implement one of Twitter’s most usable features: the hashtag. Although the two social networking sites have their basic differences in social approach, local marketing specialists have begun to focus on how the two are becoming more alike. The more alike the two become the more they will compete directly for advertising revenue and users.
Facebook is looking into bringing the old Twitter favorite, the hashtag, onto the site. Aside from the inevitable onslaught of ‘Twitter vs. Facebook’ rhetoric that will be (and is being) bandied about, this move could be a big deal for the people Facebook loves the most: the advertisers.