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facebook marketing

October 22, 2016
Do Facebook's recently introduced Preferred Audience tools help increase post reach? Here's what Harvard Medical School found.
October 11, 2016
When done right, Facebook ads can deliver amazing results - here's a step-by-step guide on how to get started.
6 Steps to Running Your First Profitable Facebook Ads Campaign | Social Media Today
October 11, 2016
Facebook has made it much easier for marketers to promote offers and products - here are five steps to help you get more out of your Facebook campaigns.
September 29, 2016
Facebook's announced a new update to their Canvas ad units, with new features, including 360 video integration, and new templates to simplify the creation process.
Facebook's Updating their Immersive Canvas Ads with New Templates and Features | Social Media Today
September 27, 2016
Facebook has conducted a new study looking at the travel industry and how social and mobile reach has changed the way people discover and book trips.
Facebook Conducts Research into How Social and Mobile Influence Travel Purchases [Infographic] | Social Media Today
September 12, 2016
Although Facebook ads are great, many still struggle to fully grasp the extent of the platform's targeting capabilities and put them into practice.
4 Facebook Ad Targeting Methods for eCommerce Success | Social Media Today
September 01, 2016
A new study has put more weight behind the notion that B2B marketers need to be active on Facebook.
Report: B2B Marketers Shouldn’t Ignore Facebook | Social Media Today
August 14, 2016
Here are some key tips to help you maximize the performance of your Facebook ads.
7 Major Facebook Advertising Mistakes to Avoid | Social Media Today
August 12, 2016
Facebook has released its "Topics to Watch" report for July, providing marketers with some interesting data points on what's trending, and why, on the platform.
Facebook Topics to Watch – Monk Fruit and Gloss Now Trending | Social Media Today
August 05, 2016
Take a look at your Facebook dashboard right now. Chances are, you’re a member of at least a few different groups. Regardless of what these groups revolve around – be it local yard sales or niche-related business news – you get regular content delivered direct to your News Feed, right? But while...