Organizations have seen great success when a large part of their employee base also acts as social media contributors. Join us for a webinar on March 31th at 12pm ET.  Click here to register.


October 21, 2014
It started as an episode of revenge porn. An angry ex-boyfriend posts a blog flaming his former girlfriend, accusing her of infidelity and leveling charges that she exchanged sex for favorable reviews of her work (a video game called Depression Quest and a review that apparently was never written).
October 03, 2014
Did you know that, 3 in 4 internet users use social media, and that a higher percentage of women (76%) use social networking sites than men (72%). Women have 55 percent more posts on their Facebook walls than men, and they have 8 percent more friends than men. Which proves that behind a successful social networking site stands millions of great women.
August 28, 2014
The popular image-sharing network has risen in popularity since its inception. But it still features a disproportionately high ratio of female versus male users. Pinterest and its fans are making efforts to rectify this phenomenon, but how can you do so without resorting to gender-based stereotypes?
September 02, 2013
Are men from Goggle+ and women from Twitter? Are women from Pinterest and men from LinkedIn? Not entirely. But there are trends in social media use that depend on gender. This infographic gives the lay of the land. Where is the demographic that you are targeting?
April 26, 2013
In one of the more interesting parts of the study, the researchers took a representative language sample from Twitter and Pinterest. Comparing the two samples, what they found was that Twitter was oftentime time-based: “today,” “tomorrow,” “tonight,” et cetera. By contrast, the language on Pinterest is consumption-based: “use,” “look,” “want,” and “need.”