Does your company relish the idea of tackling overseas markets? China’s market is hungry for new exciting products that speak to China’s cultural sensibilities. But how can your company or organization reach Asia with effective social media marketing?
Statistics tell us that people spend an average time of 16 hours per month on the internet – that’s a global internet population average. If we want to take advantage of the world’s massive population online, we must be able to write content that crosses cultural and linguistic barriers. Though that may seem ambitious, there are a couple of ways we can do so.