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May 20, 2016
This week, Google announced that they'll soon be releasing two new social apps. So why is Google still so keen to get into social, despite failing to breakthrough several times?
Why Google Needs Social (and the Overlooked Potential of Their Social Apps) | Social Media Today
February 02, 2016
With Facebook’s announcement that their user base reached 1.5 billion people, Twitter’s efforts to revitalize their audience, and Snapchat and Instagram’s rise to social media dominance, we’re left scratching our heads as to where Google+ fits into the mix.
November 17, 2015
Google has unveiled a re-design of their Google+ platform, putting the focus on Communities and Collections, in line with user demand. The move could have significant benefits over time, appeasing existing users and, maybe, helping attract more to the platform over time.
Google Unveils the All New Google+ | Social Media Today
September 01, 2015
For the first time in 16 years, Google is giving its iconic logo a refresh. Taking on a more rounded, simplistic look, the new logo looks similar in design to the font used in the recently unveiled logo for Google’s new parent company Alphabet .
Google Has a New Logo - It's First Major Refresh in 16 Years | Social Media Today
August 17, 2015
Google is in the headlines again after creating new parent company Alphabet , and its recent distancing of the company from lackluster social network Google+. YouTube accounts aren’t forcibly linked to Plus anymore, and the new focus on ‘stand-alone’ companies within the Alphabet banner had many debating whether Plus would be left to live or die on its own merit.
August 05, 2015
Imagine a world without Google. Seriously, it’s a pretty horrific thought, right? Living in our digital age means we’ve got everything we could ever want right at our fingertips. In large part, this is due to Google’s incredible ingenuity. From the basics of Google Search and Google Maps to Google...
July 28, 2015
Google has announced that users will no longer require a Google+ profile to access and use Google products - most notably, YouTube. The changes, which will come into effect over the next few months, are the latest sign that Google is distancing itself from it's social network project, at least in terms of what it was meant to be. But could that be a good thing for the Google+ network?
Google Detaches YouTube from Google+ - The Next Step in the Dismantling of Google’s Social Network? | Social Media Today
December 28, 2014
Are you wondering how to target the right audience on social media, every time? And how to create interesting content for them and to engage with them? Then wonder no more!
December 17, 2014
Google has introduced a new feature in Gmail that will make it easier for certain business owners to get reviews from their target audience. Just as users can respond to RSVP through Gmail, this new option will let Gmail users review restaurants and other businesses right from their inbox.
October 28, 2014
Learn the steps needed to have an active following on Google Plus. This will help your social media accounts as well as SEO rankings.