The risk of advertising moving online is that the ad is no longer a physical object. Instead it is a bunch of ones and zeros, and it is therefore much more vulnerable to thieves and hackers. Well duh. But it still hasn't really sunk in just how great a risk digital advertising actually could be.
Recently shaken by a security scandal involving mobile devices that could be hacked by a malicious text message without owners being aware of it, Google has promised to make efforts to regularly update the security systems of its Android operating system. While this is a step in the right direction, actually improving Android security is a complicated endeavor.
For the past few years, major organizations have dropped the ball on cybersecurity again and again. Retailers , insurance providers , educational institutions and even the U.S. government have all exposed inordinate amounts of their customers’ personal, financial and sometimes even medical information.
In November 2014, a hackers-for-hire site called Hacker’s List starting offering their services to the public. “Need to break the law, but lack the technology chops to do it yourself?” asked tech writer Lisa Vaas. “Now, as they say, there's an app for that.” The site matches hackers with clients anonymously. Think Task Rabbit for your more unseemly online activities. It’s Craigslist for private espionage. As you might imagine, it became very popular very fast.
Protecting your WordPress website from hackers in 2015 will be a bit more complicated than adding a secure password to your login screen. We’ve seen it all. Hackers, like tiny mice that search for small nooks and crannies in your website’s framework, use every trick in the book to bypass your protection parameters. In the last few days, there was a HUGE WordPress website hack that exploited an outdated plugin that compromised more than 100,000 websites!