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If your workforce is motivated, engaged, and socially equipped, you can pull off an appropriate and successful employee advocacy program. Learn how. Register here! 


October 23, 2015
We’ve all heard the cookie cutter advice - get a nice camera, post relevant photos, and other simple tips that won’t really do anything to spurt the growth of your Instagram account. The methods below, on the other hand, will give you that rapid increase you’re looking for.
September 23, 2015
# ShoutYourAbortion , a hashtag campaign, has sprung up online in response to the bill to defund Planned Parenthood. The campaign encourages women to tell the stories of their abortions online, and began when writer and activist Lindy West became inspired by her friend Amelia Bonow’s story of her abortion that she posted on Facebook .
July 15, 2015
News from the past few days has been dominated by the landmark deal between the United States and Iran over the latter country's nuclear program. As is typical when large news stories break, everyone took to social media, especially Twitter, to broadcast their reactions to the world. And, as is also typical for a major new story, those reactions range from jubilation to harsh disapproval.
November 19, 2014
This infographic will walk you through the history of hashtags. See, how a common # symbol turned into a global icon.
July 18, 2014
Running a Promoted Tweet Campaign on Twitter soon? Learn about 3 things you should be considering when it comes to your targeting, ad formulation and bidding.
May 20, 2014
People, we're in the middle of a hashtag epidemic and we have to put a stop to it. The use of hashtags has gone way beyond any reasonable scale, and what was once a handy tool is in danger of being horribly diluted. In this post, I'll look at the history of the hashtag, the issues the humble hashtag is currently facing and how they should be used.
November 07, 2013
The hashtag is already dominating mobile conversations, boosting the power of the Tweet, and enabling social media users to search and connect social conversations as never before. More than 70% of mobile users use hashtags, and a tweet is 50% more likely to be re-tweeted if it contains a hashtag.
August 27, 2013
You really, really don’t want to be that guy who jumps in on a Twitter hashtag that has absolutely nothing to do with his message. If you want to join in on an existing hashtag, make sure what your about to say is relevant and will engage people.
August 13, 2013
Hashtags are now able to help machines understand what is trending, who is liking the trending topic, when it is trending, where it is trending and not far off…why! And because of the trend for using hashtags to give emotional or humorous context to posts, they can also help machines understand and process people´s feelings.
May 28, 2013
It doesn’t take that many people to steal a hashtag. A dozen or so independent tweeters pushing an alternative message on someone else’s campaign hashtag can dramatically shift the sentiment of a conversation in a matter of minutes. A sustained effort can effectively deny a campaign of its ability to use its hashtag to promote its message.