Organizations have seen great success when a large part of their employee base also acts as social media contributors. Join us for a webinar on March 31th at 12pm ET.  Click here to register.


November 26, 2014
After you’ve posted your job openings, you’ll probably start to receive an influx of inquiries. To cut your time in half, the use of online tools can help to speed up the process and narrow down your search. Not only should you review their resume, but be sure to review their social media pages. Often social media pages can tell a lot about an applicant giving you further insight as to whether they’re good enough for the job.
November 26, 2014
I worry, sometimes, that we take the process of hiring, onboarding, coaching, developing and managing the performance of sales people too casually. Too often, managers tend to treat sales people as commodities.
August 10, 2014
Show of hands, how many people remember when getting hired was all about putting your best foot forward during a face-to-face interview and hoping they liked you? Or when an interview was the first opportunity you had to make a good impression? These days, when the hiring manager says, “tell me about yourself” she probably already knows more about you than you think.
August 02, 2014
Picture the scene: you’ve advertised for a new employee, conducted the interviews and selected who you think is the ideal candidate. Their first week of work rolls around and it goes without saying that you’ve got high hopes.
August 10, 2013
Communications is not a science; it’s an art so it’s very difficult to put data around hiring a firm. But if you like the people, like their philosophy, and they do all of the things listed in this post (and can prove it through case studies and references), you’ll have a good match.
July 13, 2013
I was in a meeting the other day with the executives of an organization that is right on the tipping point of success. But when we asked what they do differently than their competitors, the silence was deafening.
June 18, 2013
All of the onboarding in the world cannot fix poor sales hiring practices. The expectation, when onboarding a salesperson, is that the right individual has been selected for the role. When companies cannot skillfully make selection decisions, the onboarding benefits become a pipedream.
December 06, 2012
We get to know people online first and then, if we think they might be a good fit, we do the in person thing. Then they get to go through the formal interview process and take a writing test. By the time they’re hired, we already know where they’ll fit, how they’ll fit, where their strengths lie, and how others on the team will fill in for their weaknesses.
October 24, 2012
"The problem is, though, business owners are making decisions on whom to use as their “social media expert” based on age. I couldn’t think of a more ridiculous way of making a hiring decision."
May 16, 2012
Social media is so much more than just plugging products on Facebook – it’s about maintaining a conversation, building organic relationships, and making sure the social media department isn’t veering off course and one person can’t shoulder that responsibility alone.