Recent Posts

5 Pinterest Tips for Artists

Jennifer Bourne
You are an artist or visual content creator? Pinterest is the platform for you. Here are some practical tips on how to best use Pinterest to artistic content online and connect with other professionals from the art and entertainment industry.
5 Pinterest Tips for Artists

3 Pillars of Image Marketing on Social Media

Ishita Ganguly
When it comes to image marketing, it’s definitely harder than it sounds, only if you want to do it effectively. It’s not just posting a random image from your kitty and expecting great responses. Like any other marketing effort, images too need your special attention.
3 Pillars of Image Marketing on Social Media

How Using Images in Social Media Marketing Can Help Improve Business

viteb
Just think about all the updates, posts, tweets, status messages and pins you see every day. What is it that makes you read or click through a post? A careful analysis shows that most activity in social media sites is triggered by visual representations or images. Our brains are more likely to be responsive to stimuli that incites an emotional reaction.
How Using Images in Social Media Marketing Can Help Improve Business

Important Instagram Insights and Best Practices for Success

anthonycarranza
Instagram's platform continues to generate impressive metrics from year to the next. Since the acquisition by the parent company Facebook it has been nothing short of social media success and victory for users actively posting on the platform.
Important Instagram Insights and Best Practices for Success

Are Online Marketing Images More Important Than Actual Content?

TheMarketingOne
When it comes to social media marketing and online marketing in general, the images you choose sometimes have more impact than the content of the post.
Are Online Marketing Images More Important Than Actual Content?

The Kinds of Photos Instagram Followers Want to "Like"

AlexandraRose
Don't post that #WCW or office selfie! Take a few notes on these kinds of Instagram photos your current and future followers want to see.
The Kinds of Photos Instagram Followers Want to "Like"

Creating an Impact Without Saying a Word

Tatiana Mejia
Today, peo­ple share about 500 mil­lion images a day—a rate expected to dou­ble in the next 12 months. Although most cus­tomers won’t write a lengthy review for your site, they will hap­pily share a pic­ture of them­selves with your prod­uct. Best-in-class dig­i­tal mar­keters will lever­age images in social mar­ket­ing cam­paigns across social net­works, .com sites, and mobile.
Creating an Impact Without Saying a Word

Championing Twitter’s New Look

mkarpinski
Whether your business idea is yet to be scrawled on the back of a napkin or you're in the midst of signing investors, a killer social media strategy is an invaluable way to establish your brand's identity. Getting a handle on the new Twitter profile is a great place to start.
Championing Twitter’s New Look

The Do's and Don'ts of Posting on Facebook

CSmock
Navigating Facebook’s ever-changing algorithm can be a tall task for marketers. Organic reach is becoming more difficult to come by and engagement rates are plummeting. Facebook remains overly picky about what it does and doesn’t like to see from brands. Luckily, there is still hope for us out there. We just have to be strategic.
The Do's and Don'ts of Posting on Facebook

A Complete Guide to Visual Content: The Science, Tools and Strategy of Creating Killer Images

kevanlee
As visual content on social networks has grown, so too has the emphasis on storytelling with pictures. Indelible, craveable, relatable images have become a high currency in the world of content marketing, and the push for visual content seems to only be getting stronger.
A Complete Guide to Visual Content: The Science, Tools and Strategy of Creating Killer Images