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Politics, Fatigue and the Social Echo-Chamber Effect
Why Are Some Facebook Posts Showing up with Huge Text?
Will Instagram Stories Lead to the Demise of Snapchat?
LinkedIn Courts Small Businesses with New Program
How to Combine Business With Personal on Social Media
Does Facebook’s Preferred Audience Tool Increase Reach and Engagement?
Internationally Known: Line and WeChat Making Moves
New Report Looks at Optimal Hashtag Use on Twitter, Instagram and Facebook
LinkedIn Unveils Improved Endorsements System, Continues to Refine Data Accuracy
Why visuals are so important in content marketing and five ways to do them well
Why Calling Yourself a Thought Leader Doesn’t Make You One
5 Steps to Creating a Great Brand Identity (and Why That's Important)
4 Reasons Why Content Curation Should Never be the Star of a Marketing Strategy
4 Tips to Hone Your Content Editing Skills on the Job
4 Easy Steps to Get Started With Online Reputation Management [Infographic]
Reddit: The Sleeping Dragon of Social
With Twitterfeed Closing, Consider Buffer and Dlvr.it as Worthy Alternatives
6 Spookily Effective Halloween Social Media Campaign Tricks
TECHNOLOGY & DATA
The Best Performing Brands on Instagram Last Week
Using Social Media Data to Predict the Result of the 2016 US Presidential Election
How Clinton is Turning the Social Media Tide Against Trump
The Best Performing Brands on Twitter Last Week
Google's Latest Product Announcements – from a Social Media Perspective
How to Effectively Evaluate and Integrate New Marketing Tools
The IoT Gets Social: How Our Connected Lives Will Change Social Media
Google Penguin 4.0 – It’s Here, It’s Real-Time, and You Need to Respect it
The Top Brands on Facebook Last Week
Tech and Innovation
Trick or Treat Your Way into Halloween Sales [Infographic]
Pinterest Site Verification: Easy Step-by-Step Guide
5 Key Questions to Ask in an Influencer Marketing Vendor Review
How to Market to Each Generation on Social Media [Infographic]
PayPal Announces New Integration with Facebook Messenger
10 Essential Apps for Small Business Owners [Infographic]
How One Business is Using AR, Mobile and Social for Their Latest Halloween Campaign
5 Live Streaming Video Platforms to Increase Exposure And Influence
4 Simple Tweaks to Increase Your Facebook Audience Engagement
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3 Ways Influential Customers Can be More Valuable than Paid Celebrities
September 14, 2016
While having celebrities post about your brand has major benefits, smaller influencers can be more cost effective.
Getting and Creating Influencer Generated Content
September 09, 2016
In this post, contributor Bryan Kramer offers some tips on how to locate and connect with influencers.
4 Key Steps in Your Influencer Marketing Strategy
August 29, 2016
Influencer marketing is often harder than people expect - here are four key steps to keep in mind.
10 of the Most Common Influencer Marketing Questions Answered
August 26, 2016
What is influencer marketing and how can you use it to advantage? Onalytica's Joe Fields offers his thoughts in this post.
11 Awesome Tools for Hassle-Free Influencer Outreach
August 25, 2016
Influencer outreach can get more complicated than you might think. These tools will help you make sense of the process.
7 Ways to Repurpose Influencer Content in Your Marketing
August 12, 2016
The value of influencer marketing can extend well-beyond the initial campaign. Here are some tips on how to re-purpose influencer content.
The State of Influencer Marketing [Infographic]
July 30, 2016
To get a better handle on the opportunities of influencer marketing, Tapfluence recently commissioned Altimeter to conduct a study of more than 1,700 influencers and 100 marketers to get their insights into the current state of influence .
5 Ways To Boost Brand Awareness With Influencers
July 29, 2016
Influencer marketing can be a powerful and effective way to spread your brand message through social channels.
5 Reasons Successful Brands Use Influencers
July 14, 2016
The new wave of online influencers are not celebrities, but people, like you and I. And that's great news for smaller brands trying to get the word out.
Why Engagement Trumps Reach in Influencer Marketing, Every Time
June 23, 2016
It’s not how big your following is, it’s how effectively you're able engage your audience that makes the biggest difference to your bottom line .