influencer marketing

September 19, 2016
Why arent influencers making more use of LinkedIn? Contributor Kirsty Sharman examines in this post.
LinkedIn, the dark horse of the influencer marketing industry
September 15, 2016
With social media enabling greater connection, many brands are turning away from expensive celebrity endorsements to court the influence of “microinfluencers” instead.
 Why Your Brand Needs a Micro Influencer Startegy (and How To Create One) - Social Media Today
September 14, 2016
While having celebrities post about your brand has major benefits, smaller influencers can be more cost effective.
3 Ways Influential Customers are More Valuable than Paid Celebrities | Social Media Today
September 09, 2016
In this post, contributor Bryan Kramer offers some tips on how to locate and connect with influencers.
Getting and Creating Influencer Generated Content | Social Media Today
September 08, 2016
If your business is just getting into working with bloggers, here's some advice for how best to get started.
How to Establish Business Relationships with Bloggers | Social Media Today
August 29, 2016
Influencer marketing is often harder than people expect - here are four key steps to keep in mind.
August 28, 2016
Bloggers can be an extremely valuable source of brand promotion. Here are some tips on how to connect and work with blog stars.
Power to the Blogger: Why Consumers and Businesses Can’t Afford to Ignore Them | Social Media Today
August 26, 2016
What is influencer marketing and how can you use it to advantage? Onalytica's Joe Fields offers his thoughts in this post.
10 ANSWERS TO COMMON INFLUENCER MARKETING FAQS
August 25, 2016
Influencer outreach can get more complicated than you might think. These tools will help you make sense of the process.
11 Awesome Tools for Hassle-Free Influencer Outreach | Social Media Today
August 23, 2016
To ensure your influencer marketing campaigns are effective, you need to ensure you're tracking the right metrics.
How to Track the Results of your Influencer Marketing Efforts (and Why You Should) | Social Media Today

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