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June 23, 2017
With influencer marketing on the rise, we're also seeing a refinement in paid influencer marketing platforms. Here are 18 of the best options.
Influencer Advertising
June 16, 2017
An effective influencer campaign can help you grow your social following, increase brand awareness, and generate leads and sales.
3 Steps to Help Maximize the Use of Influencers in Your Marketing Process | Social Media Today
June 06, 2017
In order to conduct an effective influencer marketing campaign, you need to ask the right questions when identifying potential talent.
4 Questions You Must Ask to Help Find the Best Social Media Influencer For Your Business | Social Media Today
May 23, 2017
Influencer marketing is evolving beyond celebrities - and its important you understand the latest shifts and opportunities.
May 09, 2017
Influencer markering offers a range of benefits worth consideration for your business.
May 02, 2017
Are top Snapchat influencers migrating across to Instagram Stories? MediaKix conducted a study to find out.
Instagram Stories vs. Snapchat Stories: A 30-Day Study [Infographic] | Social Media Today
April 29, 2017
In a new Social Zoom Factor podcast, Pam Moore looks at some common influencer marketing missteps, and how to avoid them.
10 Influencer Marketing Mistakes Brands Make (and How to Fix Them) [Podcast] | Social Media Today
April 25, 2017
In a new podcast, Pam Moore discusses the ins and outs of influencer marketing and co-creating content.
Influencer Marketing: How to Co-Create Content with Top Industry Influencers [Podcast] | Social Media Today
April 11, 2017
Influencer marketing is on the rise - but how can you implement your own influencer strategy? Here's a simple, seven-step approach.
Using social media for influencer marketing
March 23, 2017
An effective influencer marketing strategy involves a lot of research and collaboration.
How to Build an Effective Influencer Marketing Strategy | Social Media Today