Recent Posts

Content Discovery Smackdown: Hootsuite vs. Buffer vs. Klout

Chad Egeland
Content discovery has become so important that tools once used for other purposes have now integrated this feature into their offerings. Three of these tools that we’re going to explore today include Hootsuite, Buffer and Klout.
Content Discovery Smackdown: Hootsuite vs. Buffer vs. Klout

Lithium Bets Big and Acquires Klout: Published Deal Size in Question

bvellmure
When Kara Swisher broke the story last month, it seemed implausible, and perhaps even ridiculous to many at first. I theorized shortly thereafter why it might make sense for Lithium Technologies, known primarily as a customer community vendor, to acquire Klout, often considered both “the standard” and that laughing stock of online “influence.”
Lithium Bets Big and Acquires Klout: Published Deal Size in Question

From Vanity Stat to Content Marketing Tool: #NewKlout is Awesome

Nate Mendenhall
The NEW Klout measures your online influence AND recommends articles for you to share based on your topical interests. The interesting thing here is that usually platforms recommend content for your own consumption, but Klout recommends content that should resonate with your audience.
From Vanity Stat to Content Marketing Tool: #NewKlout is Awesome

Klout Acquired: Should We Care?

danielnewmanUV
In almost a bizarre fashion following a night of discussion with Mark Schaefer and TJ McCue about the validity (or lack thereof) of Klout, right there in my Facebook stream I see a “Mashable” article delivering the news that Klout has reached an agreement to be acquired for ~100 million dollars by Lithium Technologies.
Klout Acquired: Should We Care?

How Klout Is Poised to Clean LinkedIn’s Content Clock

chadpollitt
Late last week Klout announced its intent to empower its users with the ability to view and share curated content that is custom-tailored according to the social graph of the user and the user’s audience. This is a throwback to early last year when LinkedIn actually did something similar — when its content was still useful
How Klout Is Poised to Clean LinkedIn’s Content Clock

What to Make of Klout’s Updated Interface

adhutchinson
Klout recently updated their offering to incorporate a new level of content curation and guidance. Now, when you log in, you are taken to a new homepage titled ‘Create and share great content’, which lists blog posts sourced by Klout that match the topics you’ve chosen as your primary focus categories within your Klout profile.
What to Make of Klout’s Updated Interface

The Importance of Influencers

dcm510
Identifying the most influential people has become incredibly beneficial to companies that seek to strengthen their presence and reputation in social media. Numerous studies show that word-of-mouth and personal recommendations are seen as far more credible to consumers than newspaper and television advertisements.
The Importance of Influencers

Why Your Klout Score Matters

Socialbarrel
Several cynics and faultfinders consider the Klout score to be whimsical and insignificant to the social media industry, even though Klout has steadily increased its reputation and popularity during the last few years due to its carefully calculated, complex algorithms.
Why Your Klout Score Matters

How to Find Your Online Reputation Score

Justin Fishaw
As a prudent business owner, you’ve likely taken the time and necessary measures to build your credit rating as you understand that a high credit score provides your company with certain advantages. Well, there is another critical score that business owners need to pay attention to, and that is known as an online reputation score.
How to Find Your Online Reputation Score

How Can You Amplify Your Klout Score? [INFOGRAPHIC]

Irfan Ahmad
Getting a conversation or discussion going with your fan and followers is way to increase your Klout Score. You can do this by asking questions about your niche, wishing people a great day or weekend, and joining conversations in blog chats. Klout measures your social media reach, so make sure to connect all the networks.
How Can You Amplify Your Klout Score? [INFOGRAPHIC]