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Landing Pages

January 12, 2017
Understanding the core differences between a landing page and a home page - and how to use each - can play a big part in the success of your online efforts.
Landing Page vs. Homepage - and 11 Keys to Conversion | Social Media Today
November 18, 2016
Adding video to your landing pages can be a great way to boost performance and here's why.
Why You Need Video on Your Landing Page | Social Media Today
June 15, 2016
What are the hottest landing page trends we’ve seen in 2016? Contributor Jordan Lore examines in this post.
April 18, 2016
A great landing page that converts often leads to higher rankings and lower ad spend. A bad one can threaten your entire AdWords account and get your site yanked from the listings due to a dreaded Google suspension .
6 Landing Page Mistakes You Want to Avoid at Any Cost - Make them Shine | Social Media Today
February 09, 2016
Your landing pages are one of your most important assets - sending customers to a bad landing page is not only a waste of your money and effort, but it can taint your brand and stop people bothing with your future efforts. Here are some key things to be aware of with your landing page.
How to Ensure Your Landing Pages Take Flight | Social Media Today
November 04, 2015
Often underutilized, an optimized landing page will grab the attention of site users and improve your conversion rates, Our infographic is designed to help you get the most out of your landing pages.
September 27, 2015
The strength of a business’ online presence is often indicative of their ability to maintain established customer relationships, while also engaging new potential customers. Inbound marketers therefore must expend much of their time and effort implementing channels that drive traffic to their websites, relying on landing pages built to convert leads into paying customers.
Optimizing Landing Pages for Lead Generation
September 02, 2015
Are your landing page optimization efforts actually killing your conversion rates? If you’re stuck in low single digits and celebrating every .5% increase as a big win, I’m inclined to say yes. But what if I told you that you could increase your conversion rates … without doing landing page optimization?
How to Increase Conversion Rates Without Touching A Landing Page | Social Media Today
June 11, 2015
Do you know the definition of a landing page? Technically, landing pages are any web page that visitors can “land” on. However, when you look at landing pages from a marketing perspective, the definition is slightly different. This post outlines some of the key elements of a landing page and how to maximise your pages, fit to purpose.
5 Tips for Building Landing Pages for Social Media Campaigns | Social Media Today
December 12, 2014
Email Marketing has not dead. On the contrary, is considered one of the most effective tool to deliver personalized messages to your prospects with an incredible low cost. Learn which aspects you should consider to improve your Email Marketing strategy and gain more and more clients.