#SMTLive Schedule

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November 06, 2009
Sandwiched between her flights from Madrid and for Hong Kong, Clara Shih CEO of Hearsay Labs and author of The Facebook Era, Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff, took a few moments to be interviewed by Social Media Today. I was...
October 01, 2009
This content from: Duct Tape Marketing LinkedIn pushed an upgraded feature through today that makes it a much more powerful small business prospecting and relationship tool in my book. When prospecting on LinkedIn in the past you could type in a keyword or specific company search and locate people...
June 17, 2009
Whether it's your business or your personal brand, people always connect with people on a personal level. It's all about engaging in a dynamic relationship. Brands are not logos or commercials, they are the perception and emotion of people built on trust and credibility. A successful brand...
May 29, 2009
This content from: Duct Tape Marketing Adding Anchor Text Links to LinkedIn Profiles I wrote a post earlier this week describing ways to optimize your social media profiles to enhance your ability to draw traffic to your web site pages. The holy grail of a link back to your site from a popular...
April 20, 2009
© Will Lion "We don't think of social as a destination. We think of social as a dimension." ~Ari Balogh, Yahoo! Chief Technology Officer commenting on how Yahoo! will make services associated with social networking part of the fabric of their existing sites and not just another service. (Source:...
April 07, 2009
I spoke to a group of career seekers last evening and one of the items discussed was how to be “found” by recruiters. I mentioned many things-a few are shown below: Have a completed profile on LinkedIn. LI is the first stop I now make for talent Be a part of a group or association in your...
March 30, 2009
This is the first in a series of weekly posts in which I'll be sharing some tips on how to use LinkedIn to good effect. This week's tip is about having a well-crafted, up to date profile. And that includes paying close attention to keywords. The idea of a series of LinkedIn tips has been prompted...
March 29, 2009
I like the following two LinkedIn Apps the most for sheer usefulness. Â Try them out — the blog gets extra readers and Company Buzz helps you track company. See them right below the all new LinkedIn inbox. The link below takes you to the Application Directory. http://www.linkedin.com/static?key=...
March 08, 2009
My first piece of advice is that you DON'T want to “quick-launch” on LinkedIn; do it slowly and deliberately and do it right the first time. What? You say you've just been laid off, or there's some other career crisis, and you didn't “ dig your [networking] well before you're thirsty ?” OK, it...
March 05, 2009
One of my contacts has posted this question on Linkedin. How to get back into Google's good graces and in its search engine? How to get back into Google's good graces and in its search engine? A year ago, an affiliate hotel booking site violated Google's TOS and we immediately took it off the site...

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