Recent Posts

5 Steps to a Successful Mobile Marketing Message [INFOGRAPHIC]

Jake Jeffries
Sending your first mobile marketing message can be a very exciting but also a little scary. Mobile marketing can bring you and your business fantastic response rates however the mobile is also a very personal device and if used incorrectly can damage your brand's image.
5 Steps to a Successful Mobile Marketing Message [INFOGRAPHIC]

Mobile Devices Are Changing The Way We Do Search

CarolineMelberg
It’s always good to do some reality checks every once in a while, and one reality check is getting a few different friends to show you what your marketing efforts and website pages look like on their phones.
Mobile Devices Are Changing The Way We Do Search

Mobile Marketing and the Ubiquitous QR Code

Soulati.com
It’s everywhere, right? The small, black, squiggly, nonsensical square that adorns objects all over, and it’s called a QR code. A few years back, these were all the rage; a trend that made first-mover marketers excited. Today? Not so much, based on this personal mobile marketing story that happened this weekend.
Mobile Marketing and the Ubiquitous QR Code

Mobile Applications in Business: Making your Marketing Portable and Profitable

kirkkerr
If implementing this type of mobile campaign seems like a daunting task, just start at the beginning. Get to know your customers. You may be providing them with what you think they want, but often you are overlooking a potential profit by not asking the right questions of your customers.
Mobile Applications in Business: Making your Marketing Portable and Profitable

How to SMAC (Social, Mobile, Analytic, Cloud) Your Business Model

Jayson Bowden
If there is a new emerging paradigm for business, it is SMAC. Social, Mobile, Analytic, and Cloud based business models are becoming a hotter trend in digital marketing networks.
How to SMAC (Social, Mobile, Analytic, Cloud) Your Business Model

What Makes Mobile Reading Experience So Different?

Sasha Zinevych
Mobile reading is still a developing concept, and you can overtake your competitors by putting yourself into your customers’ shoes as much as possible. If you’re ready to enter the mobile app market, then you have to think about how to adjust your content in terms of the mobile reading experience.
What Makes Mobile Reading Experience So Different?

173 Million Americans Now Own a Smartphone

David H Deans
More Americans are using smartphones. As adoption reaches full market saturation, the analyst focus continues to shift toward software apps.
173 Million Americans Now Own a Smartphone

Mobile Best Practices in Travel Marketing [INFOGRAPHIC]

gonzogonzo
Few industries have been more impacted by the ever-increasing adoption rates of mobile devices as the travel and hospitality industry. I mean, think about it: smartphones are particularly useful when you are on the move, and with the growing last-minute trend in travel bookings, it’s not uncommon to see people research for their accommodation on the same day of travel.
Mobile Best Practices in Travel Marketing [INFOGRAPHIC]

Mobile Marketing Is Making Moves

DannyAlanHall
Marketing tactics have changed over the years. The technological advancements that our society has made have allowed for new tactics. This is where mobile marketing comes into play.
Mobile Marketing Is Making Moves

7 Reasons Why You Need to Go Mobile [INFOGRAPHIC]

Jake Jeffries
Unbelievably there are still some people out there who think mobile is a fad and are still not using it to market their business. There are many reasons why mobile is taking the world by storm but here are just 7 that should convince you if you are not already convinced.
7 Reasons Why You Need to Go Mobile [INFOGRAPHIC]