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online marketing

September 12, 2016
Does your business have a digital marketing strategy? Here are some notes on how to develop one, and why you need to.
July 19, 2016
Which is better, offline or online marketing? To better outline the benefits of both, Colour Graphics have created this new infographic.
Online vs Offline Marketing - Where Should Businesses Invest Their Budgets? [Infographic] | Social Media Today
May 24, 2016
If you're looking to make money from blogging, then these successful bloggers can provide some solid lessons in how to do just that.
12 Bloggers Who Make More Than $10k Per Month and How They Do It [Infographic] | Social Media Today
April 14, 2016
Even the tiniest company should probably have some kind of professional web presence. It’s just common sense - potential buyers do everything on the web these days, and you want them to be able to find you there
What do Local Buyers Want From Your Website? | Social Media Today
January 13, 2016
Last month I wrote about how your firm’s website is connected to the rest of your marketing initiatives. But what if you’re just getting started? What if you’re the underdog? You too can walk among the giants with the powerful slingshot of effective online marketing.
David and Goliath – Disruptive Growth Through Effective Online Marketing
December 22, 2015
The customer of 2016 is on his way, and the fight for the online attention of customers has already begun. Your customers on social media are changing really fast. Managing social media networks, you might have already noticed that the requirements of the audience to products and services are rapidly growing. Mobile revolution accelerates the change in users’ behavior.
personalized marketing
October 02, 2015
While many website owners make money through AdSense, that revenue is rarely as strong or consistent as it could be. In this post, Randy Milanovic outlines some of the shortcomings of the AdSense system.
Are You Shortchanging Yourself One AdSense Click at a Time? | Social Media Today
July 31, 2015
Online marketing has become a wild animal. But you don’t have to be a gorilla to dominate. Nor do you have to go ape and do absolutely everything. However, you do indeed need to understand what’s working for the leaders of the pack.
online marketing
June 22, 2015
Advertising Age's recent article, "Ad Blocking is a Growing Problem. What's the Fix?" addresses the thorny conflict between the needs of advertisers and the convenience of internet users. Basically, digital marketers need the ever-so-slim revenues that come from online advertising, while users don't want to be bothered by advertising.
ad block ware
May 17, 2015
AdWeek ran a piece yesterday on the brewing Twitter storm over T-Mobile’s new hashtag campaign designed to bash Verizon. The hashtag, #NeverSettleForVerizon has given birth to a number of Verizon testimonials on Twitter and much back and forth banter. It may be raining, but there is no real storm here.