Recent Posts

Grey Area in Privacy Laws for Employees Using Social Media

Daniel Green
The golden era of Myspace and before the rapid commercialisation of social media is now a thing of the past. State and federal privacy laws remain woefully underdeveloped against the rapidly evolving social media landscape. Any organisation using social networking sites needs to have a clear understanding of the privacy laws governing business participation on social media.
Grey Area in Privacy Laws for Employees Using Social Media

Why You Can Stop Cringing At The Word "Personal Brand"

socialtosales
I know a lot of people who respond to the word “personal brand” with a slow cringe, followed by a big roll of the eyes.
Why You Can Stop Cringing At The Word "Personal Brand"

A Portrait of The Marketer as a Young Man

dshiao
I’m a marketer at DNN who does a lot of writing. My degree is in computer science, not history, communications or political science. I spent the first 14 years of my career in Information Technology. So how did I come to be a marketer?
A Portrait of The Marketer as a Young Man

8 Things You Should Never Do on Your Company's Social Media Page

philcohen4
Social media has become a prime platform for businesses to engage and interact with prospects and customers. Problems arise, however, when company representatives, or even owners, do things on social media that jeopardize rather than help the business.
8 Things You Should Never Do on Your Company's Social Media Page

Why Personal Branding Begins at an Early Age (and What to Do About It)

dshiao
When I grew up, the Internet did not exist. Back then, personal branding was centered around experiences and achievements and how they combined to form a reputation – you know, tangible things. Today, those things still matter for your personal brand, but so much of that brand is formed online.
Why Personal Branding Begins at an Early Age (and What to Do About It)

Should You Create a Personal Brand?

3Hhoopla
Unless you want to be called ‘What was his name,’ don’t leave your personal brand to chance. Personal branding is a way to make a name for yourself and to sell your talent and your skills. It highlights your values and enhances your reputation.
Should You Create a Personal Brand?

Pinterest: A Job Search Tool?

TheJobBrander
I’m an avowed Pinsomniac. But while Pinterest is undoubtedly a lot of fun, and a great way to collect wardrobe, home improvement, and decorating ideas, it can definitely be used to advance your personal brand and enhance your job search. Here are six creative ways that you could be using Pinterest to help you get a job.
Pinterest: A Job Search Tool?

Do You Have a Personal Brand?

samrichter
You don’t have to be an athlete or speaker to have a personal brand. In the world of data, I can find an incredible amount of information on just about anybody. Virtually everybody communicates a brand promise, whether they know it or not.
Do You Have a Personal Brand?

Are You Committing Career Suicide on LinkedIn?

Loraine Antrim
Your personal brand and career could be on the line if you craft the wrong LinkedIn profile! Learn five tips to optimize your LinkedIn profile.
Are You Committing Career Suicide on LinkedIn?

Personal Branding Your Way Through A Career Pivot

DanielSchawbel
Personal Branding Your Way Through A Career Pivot